#AD3F90#AD3F90

#AD3F90 is a mid, vivid pink. Relative luminance 0.145; OKLCH L 54.7% C 0.170 H 339.5°. Best body text is #FFFFFF at 5.40:1 contrast (WCAG AA passes).

Color values

HEX	#AD3F90
RGB	rgb(173, 63, 144)
HSL	hsl(316, 47%, 46%)
HSV	hsv(316, 64%, 68%)
CMYK	cmyk(0%, 63.6%, 16.8%, 32.2%)
CIE-LAB	lab(44.88, 53.82, -22.07)
CIE-LCH	lch(44.88, 58.17, 337.70°)
OKLab	oklab(54.71% 0.1594 -0.0595)
OKLCH	oklch(54.71% 0.17 339.5)
XYZ	xyz(24.0456, 14.4550, 27.9038)
Luminance	0.1445 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3F90 #3FAD5C

analogous

#933FAD #AD3F90 #AD3F59

triadic

#AD3F90 #90AD3F #3F90AD

tetradic

#AD3F90 #AD933F #3FAD5C #3F59AD

square

#AD3F90 #AD933F #3FAD5C #3F59AD

split-complementary

#AD3F90 #59AD3F #3FAD93

monochromatic

#531E45 #802F6B #AD3F90 #C663AC #D790C4

Accessibility & contrast

On white

5.40

#AD3F90 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.89

#AD3F90 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3F90

5.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3F90	#FFFFFF	#000000	##FFFFFF
##AD3F90	1.00	5.40	3.89	5.40
#FFFFFF	5.40	1.00	21.00	1.00
#000000	3.89	21.00	1.00	21.00
##FFFFFF	5.40	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#455F92

Deuteranopia (green-blind)

#66718D

Tritanopia (blue-blind)

#B74262

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #ad3f90;
/* rgb */ color: rgb(173, 63, 144);
/* oklch */ color: oklch(54.7% 0.170 339.5);

Tailwind

colors: {
  custom: {
    50: '#c97bb0',
    500: '#ad3f90',
    950: '#000000',
  },
}

SCSS

$custom: #ad3f90;
$custom-light: #c97bb0;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3f90",
  "rgb": {
    "r": 173,
    "g": 63,
    "b": 144
  },
  "hsl": {
    "h": 315.818,
    "s": 46.61,
    "l": 46.275
  },
  "oklch": {
    "l": 0.54711,
    "c": 0.17016,
    "h": 339.5
  },
  "luminance": 0.14453
}

Semantic roles & 50–950 ramp

primary

#AD3F90

secondary

#86C296

accent

#D67552

background

#FCF7FA

surface

#F9EEF5

border

#D2C9CF

text

#140A10

muted

#827C7F

Preview Lab

Preview with #AD3F90

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →