#AD3EA4#AD3EA4
#AD3EA4 is a mid, vivid purple. Relative luminance 0.150; OKLCH L 55.6% C 0.187 H 331.1°. Best body text is #FFFFFF at 5.25:1 contrast (WCAG AA passes).
Color values
| HEX | #AD3EA4 |
|---|---|
| RGB | rgb(173, 62, 164) |
| HSL | hsl(305, 47%, 46%) |
| HSV | hsv(305, 64%, 68%) |
| CMYK | cmyk(0%, 64.2%, 5.2%, 32.2%) |
| CIE-LAB | lab(45.65, 57.41, -32.84) |
| CIE-LCH | lch(45.65, 66.14, 330.23°) |
| OKLab | oklab(55.58% 0.1635 -0.0902) |
| OKLCH | oklch(55.58% 0.187 331.1) |
| XYZ | xyz(25.6570, 15.0117, 36.6610) |
| Luminance | 0.1501 (WCAG relative) |
| Temperature | neutral |
| Family | purple |
Closest named colors
Ugly Purple
#A442A0
ΔE00 1.67
Medium Purple
#9E43A2
ΔE00 2.86
Purpley Pink
#C83CB9
ΔE00 5.71
Purply
#983FB2
ΔE00 5.83
Barney
#AC1DB8
ΔE00 5.88
Warm Purple
#952E8F
ΔE00 6.60
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD3EA4 #3EAD47
analogous
#7E3EAD #AD3EA4 #AD3E6C
triadic
#AD3EA4 #A4AD3E #3EA4AD
tetradic
#AD3EA4 #AD7E3E #3EAD47 #3E6CAD
square
#AD3EA4 #AD7E3E #3EAD47 #3E6CAD
split-complementary
#AD3EA4 #6CAD3E #3EAD7E
monochromatic
#531E4F #802E79 #AD3EA4 #C762BE #D78FD1
Accessibility & contrast
On white
5.25
#AD3EA4 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.00
#AD3EA4 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD3EA4
5.25:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD3EA4 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD3EA4 | 1.00 | 5.25 | 4.00 | 5.25 |
| #FFFFFF | 5.25 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.00 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.25 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3762A7
Deuteranopia (green-blind)
#5D72A1
Tritanopia (blue-blind)
#B4496B
Achromatopsia (no color)
#6C6C6C
Design tokens & code
CSS
--color: #ad3ea4; /* rgb */ color: rgb(173, 62, 164); /* oklch */ color: oklch(55.6% 0.187 331.1);
Tailwind
colors: {
custom: {
50: '#c87bbf',
500: '#ad3ea4',
950: '#000000',
},
}SCSS
$custom: #ad3ea4; $custom-light: #c87bbf; $custom-dark: #000000;
JSON
{
"hex": "#ad3ea4",
"rgb": {
"r": 173,
"g": 62,
"b": 164
},
"hsl": {
"h": 304.865,
"s": 47.234,
"l": 46.078
},
"oklch": {
"l": 0.55575,
"c": 0.18673,
"h": 331.1
},
"luminance": 0.1501
}Semantic roles & 50–950 ramp
primary
#AD3EA4
secondary
#85C28A
accent
#D75C51
background
#FCF7FB
surface
#F9EEF7
border
#D2C9D0
text
#140A12
muted
#827C81