#AD3DB4#AD3DB4

#AD3DB4 is a mid, highly saturated purple. Relative luminance 0.155; OKLCH L 56.3% C 0.201 H 325.4°. Best body text is #FFFFFF at 5.12:1 contrast (WCAG AA passes).

Color values

HEX	#AD3DB4
RGB	rgb(173, 61, 180)
HSL	hsl(296, 49%, 47%)
HSV	hsv(296, 66%, 71%)
CMYK	cmyk(3.9%, 66.1%, 0%, 29.4%)
CIE-LAB	lab(46.34, 60.56, -41.21)
CIE-LCH	lch(46.34, 73.25, 325.77°)
OKLab	oklab(56.34% 0.1656 -0.1144)
OKLCH	oklch(56.34% 0.201 325.4)
XYZ	xyz(27.1399, 15.5187, 44.7371)
Luminance	0.1552 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3DB4 #44B43D

analogous

#723DB4 #AD3DB4 #B43D7F

triadic

#AD3DB4 #B4AD3D #3DB4AD

tetradic

#AD3DB4 #B4723D #44B43D #3D7FB4

square

#AD3DB4 #B4723D #44B43D #3D7FB4

split-complementary

#AD3DB4 #7FB43D #3DB472

monochromatic

#551E59 #812E86 #AD3DB4 #C464CA #D692DA

Accessibility & contrast

On white

5.12

#AD3DB4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.10

#AD3DB4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3DB4

5.12:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3DB4	#FFFFFF	#000000	##FFFFFF
##AD3DB4	1.00	5.12	4.10	5.12
#FFFFFF	5.12	1.00	21.00	1.00
#000000	4.10	21.00	1.00	21.00
##FFFFFF	5.12	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2665B7

Deuteranopia (green-blind)

#5473B1

Tritanopia (blue-blind)

#B14F73

Achromatopsia (no color)

#6E6E6E

Design tokens & code

CSS

--color: #ad3db4;
/* rgb */ color: rgb(173, 61, 180);
/* oklch */ color: oklch(56.3% 0.201 325.4);

Tailwind

colors: {
  custom: {
    50: '#c97bcb',
    500: '#ad3db4',
    950: '#000000',
  },
}

SCSS

$custom: #ad3db4;
$custom-light: #c97bcb;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3db4",
  "rgb": {
    "r": 173,
    "g": 61,
    "b": 180
  },
  "hsl": {
    "h": 296.471,
    "s": 49.378,
    "l": 47.255
  },
  "oklch": {
    "l": 0.56342,
    "c": 0.20127,
    "h": 325.4
  },
  "luminance": 0.15517
}

Semantic roles & 50–950 ramp

primary

#AD3DB4

secondary

#8BC588

accent

#D94F57

background

#FCF7FC

surface

#F9EEF8

border

#D2C9D1

text

#140A13

muted

#827C82

Preview Lab

Preview with #AD3DB4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →