#AD3DA0#AD3DA0

#AD3DA0 is a mid, vivid purple. Relative luminance 0.148; OKLCH L 55.3% C 0.185 H 332.7°. Best body text is #FFFFFF at 5.31:1 contrast (WCAG AA passes).

Color values

HEX	#AD3DA0
RGB	rgb(173, 61, 160)
HSL	hsl(307, 48%, 46%)
HSV	hsv(307, 65%, 68%)
CMYK	cmyk(0%, 64.7%, 7.5%, 32.2%)
CIE-LAB	lab(45.31, 57.16, -31.00)
CIE-LCH	lch(45.31, 65.03, 331.53°)
OKLab	oklab(55.26% 0.1643 -0.0849)
OKLCH	oklch(55.26% 0.185 332.7)
XYZ	xyz(25.2475, 14.7617, 34.7704)
Luminance	0.1476 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3DA0 #3DAD4A

analogous

#823DAD #AD3DA0 #AD3D68

triadic

#AD3DA0 #A0AD3D #3DA0AD

tetradic

#AD3DA0 #AD823D #3DAD4A #3D68AD

square

#AD3DA0 #AD823D #3DAD4A #3D68AD

split-complementary

#AD3DA0 #68AD3D #3DAD82

monochromatic

#531D4C #802D76 #AD3DA0 #C760BB #D78DCE

Accessibility & contrast

On white

5.31

#AD3DA0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.95

#AD3DA0 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3DA0

5.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3DA0	#FFFFFF	#000000	##FFFFFF
##AD3DA0	1.00	5.31	3.95	5.31
#FFFFFF	5.31	1.00	21.00	1.00
#000000	3.95	21.00	1.00	21.00
##FFFFFF	5.31	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3961A3

Deuteranopia (green-blind)

#5F719D

Tritanopia (blue-blind)

#B44769

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #ad3da0;
/* rgb */ color: rgb(173, 61, 160);
/* oklch */ color: oklch(55.3% 0.185 332.7);

Tailwind

colors: {
  custom: {
    50: '#c97bbc',
    500: '#ad3da0',
    950: '#000000',
  },
}

SCSS

$custom: #ad3da0;
$custom-light: #c97bbc;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3da0",
  "rgb": {
    "r": 173,
    "g": 61,
    "b": 160
  },
  "hsl": {
    "h": 306.964,
    "s": 47.863,
    "l": 45.882
  },
  "oklch": {
    "l": 0.55262,
    "c": 0.18493,
    "h": 332.7
  },
  "luminance": 0.1476
}

Semantic roles & 50–950 ramp

primary

#AD3DA0

secondary

#84C28B

accent

#D76050

background

#FCF7FB

surface

#F9EEF6

border

#D2C9D0

text

#140A12

muted

#827C81

Preview Lab

Preview with #AD3DA0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →