#AD3D4E#AD3D4E

#AD3D4E is a mid, vivid red. Relative luminance 0.128; OKLCH L 52.2% C 0.146 H 14.8°. Best body text is #FFFFFF at 5.91:1 contrast (WCAG AA passes).

Color values

HEX#AD3D4E
RGBrgb(173, 61, 78)
HSLhsl(351, 48%, 46%)
HSVhsv(351, 65%, 68%)
CMYKcmyk(0%, 64.7%, 54.9%, 32.2%)
CIE-LABlab(42.42, 46.96, 14.90)
CIE-LCHlch(42.42, 49.26, 17.61°)
OKLaboklab(52.19% 0.1413 0.0373)
OKLCHoklch(52.19% 0.146 14.8)
XYZxyz(20.2792, 12.7744, 8.6041)
Luminance0.1277 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD3D4E #3DAD9C
analogous
#AD3D86 #AD3D4E #AD643D
triadic
#AD3D4E #4EAD3D #3D4EAD
tetradic
#AD3D4E #86AD3D #3DAD9C #643DAD
square
#AD3D4E #86AD3D #3DAD9C #643DAD
split-complementary
#AD3D4E #3DAD64 #3D86AD
monochromatic
#531D25 #802D3A #AD3D4E #C76070 #D78D99

Accessibility & contrast

On white

5.91
#AD3D4E on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.55
#AD3D4E on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3D4E
5.91:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD3D4E#FFFFFF#000000##FFFFFF
##AD3D4E1.005.913.555.91
#FFFFFF5.911.0021.001.00
#0000003.5521.001.0021.00
##FFFFFF5.911.0021.001.00

Color blindness preview

Protanopia (red-blind)
#58564E
Deuteranopia (green-blind)
#756D4B
Tritanopia (blue-blind)
#BD2944
Achromatopsia (no color)
#646464

Design tokens & code

CSS
--color: #ad3d4e;
/* rgb */ color: rgb(173, 61, 78);
/* oklch */ color: oklch(52.2% 0.146 14.8);
Tailwind
colors: {
  custom: {
    50: '#cb797f',
    500: '#ad3d4e',
    950: '#000000',
  },
}
SCSS
$custom: #ad3d4e;
$custom-light: #cb797f;
$custom-dark: #000000;
JSON
{
  "hex": "#ad3d4e",
  "rgb": {
    "r": 173,
    "g": 61,
    "b": 78
  },
  "hsl": {
    "h": 350.893,
    "s": 47.863,
    "l": 45.882
  },
  "oklch": {
    "l": 0.52192,
    "c": 0.14616,
    "h": 14.8
  },
  "luminance": 0.12772
}

Semantic roles & 50–950 ramp

primary
#AD3D4E
secondary
#84C2B8
accent
#D7C350
background
#FDF7F7
surface
#FAEEEE
border
#D3C9C9
text
#14090A
muted
#837B7C

Preview Lab

Preview with #AD3D4E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD3D4E Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva