#AD3D36#AD3D36

#AD3D36 is a mid, vivid red. Relative luminance 0.125; OKLCH L 51.7% C 0.148 H 27.1°. Best body text is #FFFFFF at 6.00:1 contrast (WCAG AA passes).

Color values

HEX#AD3D36
RGBrgb(173, 61, 54)
HSLhsl(4, 52%, 45%)
HSVhsv(4, 69%, 68%)
CMYKcmyk(0%, 64.7%, 68.8%, 32.2%)
CIE-LABlab(41.99, 45.31, 28.98)
CIE-LCHlch(41.99, 53.79, 32.60°)
OKLaboklab(51.73% 0.1318 0.0673)
OKLCHoklch(51.73% 0.148 27.1)
XYZxyz(19.5702, 12.4908, 4.8698)
Luminance0.1249 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD3D36 #36A6AD
analogous
#AD366B #AD3D36 #AD7836
triadic
#AD3D36 #36AD3D #3D36AD
tetradic
#AD3D36 #6BAD36 #36A6AD #7836AD
square
#AD3D36 #6BAD36 #36A6AD #7836AD
split-complementary
#AD3D36 #36AD78 #366BAD
monochromatic
#501C19 #7E2D27 #AD3D36 #CA5D56 #D98A85

Accessibility & contrast

On white

6.00
#AD3D36 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.50
#AD3D36 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3D36
6.00:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD3D36#FFFFFF#000000##FFFFFF
##AD3D361.006.003.506.00
#FFFFFF6.001.0021.001.00
#0000003.5021.001.0021.00
##FFFFFF6.001.0021.001.00

Color blindness preview

Protanopia (red-blind)
#5B5434
Deuteranopia (green-blind)
#776C33
Tritanopia (blue-blind)
#BE223C
Achromatopsia (no color)
#636363

Design tokens & code

CSS
--color: #ad3d36;
/* rgb */ color: rgb(173, 61, 54);
/* oklch */ color: oklch(51.7% 0.148 27.1);
Tailwind
colors: {
  custom: {
    50: '#cc786d',
    500: '#ad3d36',
    950: '#000000',
  },
}
SCSS
$custom: #ad3d36;
$custom-light: #cc786d;
$custom-dark: #000000;
JSON
{
  "hex": "#ad3d36",
  "rgb": {
    "r": 173,
    "g": 61,
    "b": 54
  },
  "hsl": {
    "h": 3.529,
    "s": 52.423,
    "l": 44.51
  },
  "oklch": {
    "l": 0.51725,
    "c": 0.14799,
    "h": 27.1
  },
  "luminance": 0.12488
}

Semantic roles & 50–950 ramp

primary
#AD3D36
secondary
#7CBEC2
accent
#D3DC4C
background
#FDF7F6
surface
#FAEEEB
border
#D3C9C6
text
#150907
muted
#837B7A

Preview Lab

Preview with #AD3D36

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD3D36 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva