#AD3C44#AD3C44

#AD3C44 is a mid, vivid red. Relative luminance 0.125; OKLCH L 51.9% C 0.147 H 19.8°. Best body text is #FFFFFF at 5.99:1 contrast (WCAG AA passes).

Color values

HEX#AD3C44
RGBrgb(173, 60, 68)
HSLhsl(356, 48%, 46%)
HSVhsv(356, 65%, 68%)
CMYKcmyk(0%, 65.3%, 60.7%, 32.2%)
CIE-LABlab(42.06, 46.63, 20.59)
CIE-LCHlch(42.06, 50.98, 23.82°)
OKLaboklab(51.85% 0.1387 0.0501)
OKLCHoklch(51.85% 0.147 19.8)
XYZxyz(19.8947, 12.5360, 6.8398)
Luminance0.1253 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD3C44 #3CADA5
analogous
#AD3C7C #AD3C44 #AD6C3C
triadic
#AD3C44 #44AD3C #3C44AD
tetradic
#AD3C44 #7CAD3C #3CADA5 #6C3CAD
square
#AD3C44 #7CAD3C #3CADA5 #6C3CAD
split-complementary
#AD3C44 #3CAD6C #3C7CAD
monochromatic
#521C20 #802C32 #AD3C44 #C75F66 #D78C92

Accessibility & contrast

On white

5.99
#AD3C44 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.51
#AD3C44 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3C44
5.99:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD3C44#FFFFFF#000000##FFFFFF
##AD3C441.005.993.515.99
#FFFFFF5.991.0021.001.00
#0000003.5121.001.0021.00
##FFFFFF5.991.0021.001.00

Color blindness preview

Protanopia (red-blind)
#595444
Deuteranopia (green-blind)
#756C41
Tritanopia (blue-blind)
#BD2440
Achromatopsia (no color)
#636363

Design tokens & code

CSS
--color: #ad3c44;
/* rgb */ color: rgb(173, 60, 68);
/* oklch */ color: oklch(51.9% 0.147 19.8);
Tailwind
colors: {
  custom: {
    50: '#cc7877',
    500: '#ad3c44',
    950: '#000000',
  },
}
SCSS
$custom: #ad3c44;
$custom-light: #cc7877;
$custom-dark: #000000;
JSON
{
  "hex": "#ad3c44",
  "rgb": {
    "r": 173,
    "g": 60,
    "b": 68
  },
  "hsl": {
    "h": 355.752,
    "s": 48.498,
    "l": 45.686
  },
  "oklch": {
    "l": 0.51852,
    "c": 0.14744,
    "h": 19.8
  },
  "luminance": 0.12533
}

Semantic roles & 50–950 ramp

primary
#AD3C44
secondary
#83C2BD
accent
#D8CE50
background
#FDF7F7
surface
#FAEEED
border
#D3C9C8
text
#150908
muted
#837B7B

Preview Lab

Preview with #AD3C44

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD3C44 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva