#AD3C43#AD3C43
#AD3C43 is a mid, vivid red. Relative luminance 0.125; OKLCH L 51.8% C 0.147 H 20.4°. Best body text is #FFFFFF at 5.99:1 contrast (WCAG AA passes).
Color values
| HEX | #AD3C43 |
|---|---|
| RGB | rgb(173, 60, 67) |
| HSL | hsl(356, 48%, 46%) |
| HSV | hsv(356, 65%, 68%) |
| CMYK | cmyk(0%, 65.3%, 61.3%, 32.2%) |
| CIE-LAB | lab(42.04, 46.56, 21.18) |
| CIE-LCH | lch(42.04, 51.15, 24.46°) |
| OKLab | oklab(51.83% 0.1383 0.0513) |
| OKLCH | oklch(51.83% 0.147 20.4) |
| XYZ | xyz(19.8645, 12.5239, 6.6804) |
| Luminance | 0.1252 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dusty Red
#B9484E
ΔE00 4.02
Dull Red
#BB3F3F
ΔE00 4.10
Cardinal
#C41E3A
ΔE00 4.87
Rose Red
#BE013C
ΔE00 5.90
Brown
#A52A2A
ΔE00 6.01
Lipstick Red
#C0022F
ΔE00 6.02
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD3C43 #3CADA6
analogous
#AD3C7B #AD3C43 #AD6D3C
triadic
#AD3C43 #43AD3C #3C43AD
tetradic
#AD3C43 #7BAD3C #3CADA6 #6D3CAD
square
#AD3C43 #7BAD3C #3CADA6 #6D3CAD
split-complementary
#AD3C43 #3CAD6D #3C7BAD
monochromatic
#521C20 #802C31 #AD3C43 #C75F65 #D78C91
Accessibility & contrast
On white
5.99
#AD3C43 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.50
#AD3C43 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD3C43
5.99:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD3C43 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD3C43 | 1.00 | 5.99 | 3.50 | 5.99 |
| #FFFFFF | 5.99 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.50 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.99 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#595442
Deuteranopia (green-blind)
#766C40
Tritanopia (blue-blind)
#BD243F
Achromatopsia (no color)
#636363
Design tokens & code
CSS
--color: #ad3c43; /* rgb */ color: rgb(173, 60, 67); /* oklch */ color: oklch(51.8% 0.147 20.4);
Tailwind
colors: {
custom: {
50: '#cc7877',
500: '#ad3c43',
950: '#000000',
},
}SCSS
$custom: #ad3c43; $custom-light: #cc7877; $custom-dark: #000000;
JSON
{
"hex": "#ad3c43",
"rgb": {
"r": 173,
"g": 60,
"b": 67
},
"hsl": {
"h": 356.283,
"s": 48.498,
"l": 45.686
},
"oklch": {
"l": 0.51832,
"c": 0.14749,
"h": 20.4
},
"luminance": 0.12521
}Semantic roles & 50–950 ramp
primary
#AD3C43
secondary
#83C2BE
accent
#D8D050
background
#FDF7F7
surface
#FAEEED
border
#D3C9C8
text
#150908
muted
#837B7B