#AD3C43#AD3C43

#AD3C43 is a mid, vivid red. Relative luminance 0.125; OKLCH L 51.8% C 0.147 H 20.4°. Best body text is #FFFFFF at 5.99:1 contrast (WCAG AA passes).

Color values

HEX#AD3C43
RGBrgb(173, 60, 67)
HSLhsl(356, 48%, 46%)
HSVhsv(356, 65%, 68%)
CMYKcmyk(0%, 65.3%, 61.3%, 32.2%)
CIE-LABlab(42.04, 46.56, 21.18)
CIE-LCHlch(42.04, 51.15, 24.46°)
OKLaboklab(51.83% 0.1383 0.0513)
OKLCHoklch(51.83% 0.147 20.4)
XYZxyz(19.8645, 12.5239, 6.6804)
Luminance0.1252 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD3C43 #3CADA6
analogous
#AD3C7B #AD3C43 #AD6D3C
triadic
#AD3C43 #43AD3C #3C43AD
tetradic
#AD3C43 #7BAD3C #3CADA6 #6D3CAD
square
#AD3C43 #7BAD3C #3CADA6 #6D3CAD
split-complementary
#AD3C43 #3CAD6D #3C7BAD
monochromatic
#521C20 #802C31 #AD3C43 #C75F65 #D78C91

Accessibility & contrast

On white

5.99
#AD3C43 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.50
#AD3C43 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3C43
5.99:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD3C43#FFFFFF#000000##FFFFFF
##AD3C431.005.993.505.99
#FFFFFF5.991.0021.001.00
#0000003.5021.001.0021.00
##FFFFFF5.991.0021.001.00

Color blindness preview

Protanopia (red-blind)
#595442
Deuteranopia (green-blind)
#766C40
Tritanopia (blue-blind)
#BD243F
Achromatopsia (no color)
#636363

Design tokens & code

CSS
--color: #ad3c43;
/* rgb */ color: rgb(173, 60, 67);
/* oklch */ color: oklch(51.8% 0.147 20.4);
Tailwind
colors: {
  custom: {
    50: '#cc7877',
    500: '#ad3c43',
    950: '#000000',
  },
}
SCSS
$custom: #ad3c43;
$custom-light: #cc7877;
$custom-dark: #000000;
JSON
{
  "hex": "#ad3c43",
  "rgb": {
    "r": 173,
    "g": 60,
    "b": 67
  },
  "hsl": {
    "h": 356.283,
    "s": 48.498,
    "l": 45.686
  },
  "oklch": {
    "l": 0.51832,
    "c": 0.14749,
    "h": 20.4
  },
  "luminance": 0.12521
}

Semantic roles & 50–950 ramp

primary
#AD3C43
secondary
#83C2BE
accent
#D8D050
background
#FDF7F7
surface
#FAEEED
border
#D3C9C8
text
#150908
muted
#837B7B

Preview Lab

Preview with #AD3C43

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD3C43 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva