#AD3C27#AD3C27

#AD3C27 is a mid, vivid red. Relative luminance 0.123; OKLCH L 51.4% C 0.152 H 32.7°. Best body text is #FFFFFF at 6.08:1 contrast (WCAG AA passes).

Color values

HEX	#AD3C27
RGB	rgb(173, 60, 39)
HSL	hsl(9, 63%, 42%)
HSV	hsv(9, 77%, 68%)
CMYK	cmyk(0%, 65.3%, 77.5%, 32.2%)
CIE-LAB	lab(41.63, 45.04, 37.17)
CIE-LCH	lch(41.63, 58.40, 39.53°)
OKLab	oklab(51.4% 0.1279 0.082)
OKLCH	oklch(51.4% 0.152 32.7)
XYZ	xyz(19.2178, 12.2652, 3.2745)
Luminance	0.1226 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3C27 #2798AD

analogous

#AD2755 #AD3C27 #AD7F27

triadic

#AD3C27 #27AD3C #3C27AD

tetradic

#AD3C27 #55AD27 #2798AD #7F27AD

square

#AD3C27 #55AD27 #2798AD #7F27AD

split-complementary

#AD3C27 #27AD7F #2755AD

monochromatic

#491910 #7B2B1C #AD3C27 #D3553E #DF8170

Accessibility & contrast

On white

6.08

#AD3C27 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.45

#AD3C27 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3C27

6.08:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3C27	#FFFFFF	#000000	##FFFFFF
##AD3C27	1.00	6.08	3.45	6.08
#FFFFFF	6.08	1.00	21.00	1.00
#000000	3.45	21.00	1.00	21.00
##FFFFFF	6.08	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5C5224

Deuteranopia (green-blind)

#786B23

Tritanopia (blue-blind)

#BE1D38

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #ad3c27;
/* rgb */ color: rgb(173, 60, 39);
/* oklch */ color: oklch(51.4% 0.152 32.7);

Tailwind

colors: {
  custom: {
    50: '#cd7762',
    500: '#ad3c27',
    950: '#000000',
  },
}

SCSS

$custom: #ad3c27;
$custom-light: #cd7762;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3c27",
  "rgb": {
    "r": 173,
    "g": 60,
    "b": 39
  },
  "hsl": {
    "h": 9.403,
    "s": 63.208,
    "l": 41.569
  },
  "oklch": {
    "l": 0.51401,
    "c": 0.15192,
    "h": 32.7
  },
  "luminance": 0.12262
}

Semantic roles & 50–950 ramp

primary

#AD3C27

secondary

#6AB7C6

accent

#CCE642

background

#FDF7F5

surface

#FBEDEA

border

#D4C8C6

text

#150905

muted

#837B79

Preview Lab

Preview with #AD3C27

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →