#AD3B4D#AD3B4D

#AD3B4D is a mid, vivid red. Relative luminance 0.125; OKLCH L 51.9% C 0.149 H 14.7°. Best body text is #FFFFFF at 5.98:1 contrast (WCAG AA passes).

Color values

HEX#AD3B4D
RGBrgb(173, 59, 77)
HSLhsl(351, 49%, 45%)
HSVhsv(351, 66%, 68%)
CMYKcmyk(0%, 65.9%, 55.5%, 32.2%)
CIE-LABlab(42.08, 47.75, 15.06)
CIE-LCHlch(42.08, 50.06, 17.50°)
OKLaboklab(51.93% 0.1437 0.0376)
OKLCHoklch(51.93% 0.149 14.7)
XYZxyz(20.1389, 12.5506, 8.3818)
Luminance0.1255 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD3B4D #3BAD9B
analogous
#AD3B86 #AD3B4D #AD623B
triadic
#AD3B4D #4DAD3B #3B4DAD
tetradic
#AD3B4D #86AD3B #3BAD9B #623BAD
square
#AD3B4D #86AD3B #3BAD9B #623BAD
split-complementary
#AD3B4D #3BAD62 #3B86AD
monochromatic
#521C24 #7F2B39 #AD3B4D #C85D6E #D78B97

Accessibility & contrast

On white

5.98
#AD3B4D on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.51
#AD3B4D on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3B4D
5.98:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD3B4D#FFFFFF#000000##FFFFFF
##AD3B4D1.005.983.515.98
#FFFFFF5.981.0021.001.00
#0000003.5121.001.0021.00
##FFFFFF5.981.0021.001.00

Color blindness preview

Protanopia (red-blind)
#57544D
Deuteranopia (green-blind)
#746C4A
Tritanopia (blue-blind)
#BD2542
Achromatopsia (no color)
#636363

Design tokens & code

CSS
--color: #ad3b4d;
/* rgb */ color: rgb(173, 59, 77);
/* oklch */ color: oklch(51.9% 0.149 14.7);
Tailwind
colors: {
  custom: {
    50: '#cb777e',
    500: '#ad3b4d',
    950: '#000000',
  },
}
SCSS
$custom: #ad3b4d;
$custom-light: #cb777e;
$custom-dark: #000000;
JSON
{
  "hex": "#ad3b4d",
  "rgb": {
    "r": 173,
    "g": 59,
    "b": 77
  },
  "hsl": {
    "h": 350.526,
    "s": 49.138,
    "l": 45.49
  },
  "oklch": {
    "l": 0.51929,
    "c": 0.14852,
    "h": 14.7
  },
  "luminance": 0.12548
}

Semantic roles & 50–950 ramp

primary
#AD3B4D
secondary
#82C2B8
accent
#D9C34F
background
#FDF7F7
surface
#FAEEEE
border
#D3C9C9
text
#14090A
muted
#837B7C

Preview Lab

Preview with #AD3B4D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD3B4D Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva