#AD3AAA#AD3AAA

#AD3AAA is a mid, vivid purple. Relative luminance 0.148; OKLCH L 55.5% C 0.197 H 328.9°. Best body text is #FFFFFF at 5.30:1 contrast (WCAG AA passes).

Color values

HEX	#AD3AAA
RGB	rgb(173, 58, 170)
HSL	hsl(302, 50%, 45%)
HSV	hsv(302, 66%, 68%)
CMYK	cmyk(0%, 66.5%, 1.7%, 32.2%)
CIE-LAB	lab(45.38, 60.02, -36.83)
CIE-LCH	lch(45.38, 70.42, 328.47°)
OKLab	oklab(55.48% 0.1686 -0.1016)
OKLCH	oklch(55.48% 0.197 328.9)
XYZ	xyz(26.0021, 14.8145, 39.5124)
Luminance	0.1481 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3AAA #3AAD3D

analogous

#763AAD #AD3AAA #AD3A71

triadic

#AD3AAA #AAAD3A #3AAAAD

tetradic

#AD3AAA #AD763A #3AAD3D #3A71AD

square

#AD3AAA #AD763A #3AAD3D #3A71AD

split-complementary

#AD3AAA #71AD3A #3AAD76

monochromatic

#511B50 #7F2B7D #AD3AAA #C85CC5 #D88AD6

Accessibility & contrast

On white

5.30

#AD3AAA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.96

#AD3AAA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3AAA

5.30:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3AAA	#FFFFFF	#000000	##FFFFFF
##AD3AAA	1.00	5.30	3.96	5.30
#FFFFFF	5.30	1.00	21.00	1.00
#000000	3.96	21.00	1.00	21.00
##FFFFFF	5.30	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2D62AD

Deuteranopia (green-blind)

#5871A7

Tritanopia (blue-blind)

#B3496D

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #ad3aaa;
/* rgb */ color: rgb(173, 58, 170);
/* oklch */ color: oklch(55.5% 0.197 328.9);

Tailwind

colors: {
  custom: {
    50: '#c979c4',
    500: '#ad3aaa',
    950: '#000000',
  },
}

SCSS

$custom: #ad3aaa;
$custom-light: #c979c4;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3aaa",
  "rgb": {
    "r": 173,
    "g": 58,
    "b": 170
  },
  "hsl": {
    "h": 301.565,
    "s": 49.784,
    "l": 45.294
  },
  "oklch": {
    "l": 0.55478,
    "c": 0.19685,
    "h": 328.9
  },
  "luminance": 0.14813
}

Semantic roles & 50–950 ramp

primary

#AD3AAA

secondary

#81C282

accent

#D9524E

background

#FCF7FC

surface

#F9EEF8

border

#D2C9D1

text

#140A12

muted

#827C81

Preview Lab

Preview with #AD3AAA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →