#AD3A88#AD3A88
#AD3A88 is a mid, vivid pink. Relative luminance 0.137; OKLCH L 53.8% C 0.172 H 342.9°. Best body text is #FFFFFF at 5.62:1 contrast (WCAG AA passes).
Color values
| HEX | #AD3A88 |
|---|---|
| RGB | rgb(173, 58, 136) |
| HSL | hsl(319, 50%, 45%) |
| HSV | hsv(319, 66%, 68%) |
| CMYK | cmyk(0%, 66.5%, 21.4%, 32.2%) |
| CIE-LAB | lab(43.79, 54.74, -18.91) |
| CIE-LCH | lch(43.79, 57.92, 340.94°) |
| OKLab | oklab(53.8% 0.1641 -0.0506) |
| OKLCH | oklch(53.8% 0.172 342.9) |
| XYZ | xyz(23.1913, 13.6902, 24.7089) |
| Luminance | 0.1369 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Mediumvioletred
#C71585
ΔE00 5.05
Ugly Purple
#A442A0
ΔE00 5.91
Magenta (survey)
#C20078
ΔE00 6.15
Purpleish
#98568D
ΔE00 6.96
Medium Purple
#9E43A2
ΔE00 7.10
Light Plum
#9D5783
ΔE00 7.17
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD3A88 #3AAD5F
analogous
#983AAD #AD3A88 #AD3A4F
triadic
#AD3A88 #88AD3A #3A88AD
tetradic
#AD3A88 #AD983A #3AAD5F #3A4FAD
square
#AD3A88 #AD983A #3AAD5F #3A4FAD
split-complementary
#AD3A88 #4FAD3A #3AAD98
monochromatic
#511B40 #7F2B64 #AD3A88 #C85CA5 #D88ABF
Accessibility & contrast
On white
5.62
#AD3A88 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.74
#AD3A88 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD3A88
5.62:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD3A88 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD3A88 | 1.00 | 5.62 | 3.74 | 5.62 |
| #FFFFFF | 5.62 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.74 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.62 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#445B8A
Deuteranopia (green-blind)
#666E85
Tritanopia (blue-blind)
#B83A5C
Achromatopsia (no color)
#676767
Design tokens & code
CSS
--color: #ad3a88; /* rgb */ color: rgb(173, 58, 136); /* oklch */ color: oklch(53.8% 0.172 342.9);
Tailwind
colors: {
custom: {
50: '#c978aa',
500: '#ad3a88',
950: '#000000',
},
}SCSS
$custom: #ad3a88; $custom-light: #c978aa; $custom-dark: #000000;
JSON
{
"hex": "#ad3a88",
"rgb": {
"r": 173,
"g": 58,
"b": 136
},
"hsl": {
"h": 319.304,
"s": 49.784,
"l": 45.294
},
"oklch": {
"l": 0.538,
"c": 0.17174,
"h": 342.9
},
"luminance": 0.13688
}Semantic roles & 50–950 ramp
primary
#AD3A88
secondary
#81C296
accent
#D97B4E
background
#FCF7FA
surface
#F9EEF4
border
#D2C9CE
text
#140A10
muted
#827C7F