#AD3A73#AD3A73

#AD3A73 is a mid, vivid pink. Relative luminance 0.131; OKLCH L 53.0% C 0.160 H 353.3°. Best body text is #FFFFFF at 5.79:1 contrast (WCAG AA passes).

Color values

HEX	#AD3A73
RGB	rgb(173, 58, 115)
HSL	hsl(330, 50%, 45%)
HSV	hsv(330, 66%, 68%)
CMYK	cmyk(0%, 66.5%, 33.5%, 32.2%)
CIE-LAB	lab(42.99, 52.00, -7.25)
CIE-LCH	lch(42.99, 52.50, 352.06°)
OKLab	oklab(52.95% 0.1588 -0.0185)
OKLCH	oklch(52.95% 0.16 353.3)
XYZ	xyz(21.8423, 13.1506, 17.6044)
Luminance	0.1315 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3A73 #3AAD74

analogous

#AD3AAC #AD3A73 #AD3A3A

triadic

#AD3A73 #73AD3A #3A73AD

tetradic

#AD3A73 #ACAD3A #3AAD74 #3A3AAD

square

#AD3A73 #ACAD3A #3AAD74 #3A3AAD

split-complementary

#AD3A73 #3AAD3A #3AACAD

monochromatic

#511B36 #7F2B55 #AD3A73 #C85C92 #D88AB0

Accessibility & contrast

On white

5.79

#AD3A73 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.63

#AD3A73 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3A73

5.79:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3A73	#FFFFFF	#000000	##FFFFFF
##AD3A73	1.00	5.79	3.63	5.79
#FFFFFF	5.79	1.00	21.00	1.00
#000000	3.63	21.00	1.00	21.00
##FFFFFF	5.79	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4C5875

Deuteranopia (green-blind)

#6C6D70

Tritanopia (blue-blind)

#BA3252

Achromatopsia (no color)

#656565

Design tokens & code

CSS

--color: #ad3a73;
/* rgb */ color: rgb(173, 58, 115);
/* oklch */ color: oklch(53.0% 0.160 353.3);

Tailwind

colors: {
  custom: {
    50: '#c9789b',
    500: '#ad3a73',
    950: '#000000',
  },
}

SCSS

$custom: #ad3a73;
$custom-light: #c9789b;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3a73",
  "rgb": {
    "r": 173,
    "g": 58,
    "b": 115
  },
  "hsl": {
    "h": 330.261,
    "s": 49.784,
    "l": 45.294
  },
  "oklch": {
    "l": 0.52954,
    "c": 0.15984,
    "h": 353.3
  },
  "luminance": 0.13148
}

Semantic roles & 50–950 ramp

primary

#AD3A73

secondary

#81C2A2

accent

#D9954E

background

#FCF7F9

surface

#F9EEF2

border

#D2C9CC

text

#14090E

muted

#827B7E

Preview Lab

Preview with #AD3A73

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →