#AD39D0#AD39D0

#AD39D0 is a mid, highly saturated purple. Relative luminance 0.164; OKLCH L 57.7% C 0.230 H 317.1°. Best body text is #FFFFFF at 4.91:1 contrast (WCAG AA passes).

Color values

HEX	#AD39D0
RGB	rgb(173, 57, 208)
HSL	hsl(286, 62%, 52%)
HSV	hsv(286, 73%, 82%)
CMYK	cmyk(16.8%, 72.6%, 0%, 18.4%)
CIE-LAB	lab(47.45, 67.24, -55.69)
CIE-LCH	lch(47.45, 87.31, 320.37°)
OKLab	oklab(57.67% 0.1685 -0.1566)
OKLCH	oklch(57.67% 0.23 317.1)
XYZ	xyz(30.0802, 16.3658, 61.2367)
Luminance	0.1636 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD39D0 #5CD039

analogous

#6239D0 #AD39D0 #D039A7

triadic

#AD39D0 #D0AD39 #39D0AD

tetradic

#AD39D0 #D06239 #5CD039 #39A7D0

square

#AD39D0 #D06239 #5CD039 #39A7D0

split-complementary

#AD39D0 #A7D039 #39D062

monochromatic

#5F1B73 #8827A5 #AD39D0 #C16ADC #D69CE7

Accessibility & contrast

On white

4.91

#AD39D0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.27

#AD39D0 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD39D0

4.91:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD39D0	#FFFFFF	#000000	##FFFFFF
##AD39D0	1.00	4.91	4.27	4.91
#FFFFFF	4.91	1.00	21.00	1.00
#000000	4.27	21.00	1.00	21.00
##FFFFFF	4.91	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0069D4

Deuteranopia (green-blind)

#3C74CD

Tritanopia (blue-blind)

#AB5882

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #ad39d0;
/* rgb */ color: rgb(173, 57, 208);
/* oklch */ color: oklch(57.7% 0.230 317.1);

Tailwind

colors: {
  custom: {
    50: '#ca7adf',
    500: '#ad39d0',
    950: '#000000',
  },
}

SCSS

$custom: #ad39d0;
$custom-light: #ca7adf;
$custom-dark: #000000;

JSON

{
  "hex": "#ad39d0",
  "rgb": {
    "r": 173,
    "g": 57,
    "b": 208
  },
  "hsl": {
    "h": 286.093,
    "s": 61.633,
    "l": 51.961
  },
  "oklch": {
    "l": 0.57671,
    "c": 0.23008,
    "h": 317.1
  },
  "luminance": 0.16365
}

Semantic roles & 50–950 ramp

primary

#AD39D0

secondary

#A1D391

accent

#E54369

background

#FCF7FD

surface

#F9EEFB

border

#D2C9D4

text

#140A15

muted

#827C83

Preview Lab

Preview with #AD39D0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →