#AD39BB#AD39BB

#AD39BB is a mid, highly saturated purple. Relative luminance 0.154; OKLCH L 56.4% C 0.212 H 323.2°. Best body text is #FFFFFF at 5.15:1 contrast (WCAG AA passes).

Color values

HEX	#AD39BB
RGB	rgb(173, 57, 187)
HSL	hsl(294, 53%, 48%)
HSV	hsv(294, 70%, 73%)
CMYK	cmyk(7.5%, 69.5%, 0%, 26.7%)
CIE-LAB	lab(46.18, 63.36, -45.56)
CIE-LCH	lch(46.18, 78.04, 324.28°)
OKLab	oklab(56.35% 0.1699 -0.127)
OKLCH	oklch(56.35% 0.212 323.2)
XYZ	xyz(27.6655, 15.4000, 48.5194)
Luminance	0.1540 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD39BB #47BB39

analogous

#6C39BB #AD39BB #BB3988

triadic

#AD39BB #BBAD39 #39BBAD

tetradic

#AD39BB #BB6C39 #47BB39 #3988BB

square

#AD39BB #BB6C39 #47BB39 #3988BB

split-complementary

#AD39BB #88BB39 #39BB6C

monochromatic

#561C5D #822B8C #AD39BB #C362CF #D591DD

Accessibility & contrast

On white

5.15

#AD39BB on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.08

#AD39BB on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD39BB

5.15:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD39BB	#FFFFFF	#000000	##FFFFFF
##AD39BB	1.00	5.15	4.08	5.15
#FFFFFF	5.15	1.00	21.00	1.00
#000000	4.08	21.00	1.00	21.00
##FFFFFF	5.15	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0F65BF

Deuteranopia (green-blind)

#4E72B8

Tritanopia (blue-blind)

#B04F76

Achromatopsia (no color)

#6D6D6D

Design tokens & code

CSS

--color: #ad39bb;
/* rgb */ color: rgb(173, 57, 187);
/* oklch */ color: oklch(56.4% 0.212 323.2);

Tailwind

colors: {
  custom: {
    50: '#c97ad0',
    500: '#ad39bb',
    950: '#000000',
  },
}

SCSS

$custom: #ad39bb;
$custom-light: #c97ad0;
$custom-dark: #000000;

JSON

{
  "hex": "#ad39bb",
  "rgb": {
    "r": 173,
    "g": 57,
    "b": 187
  },
  "hsl": {
    "h": 293.538,
    "s": 53.279,
    "l": 47.843
  },
  "oklch": {
    "l": 0.56354,
    "c": 0.21211,
    "h": 323.2
  },
  "luminance": 0.15398
}

Semantic roles & 50–950 ramp

primary

#AD39BB

secondary

#8EC887

accent

#DD4B5B

background

#FCF7FC

surface

#F9EEF9

border

#D2C9D2

text

#140A14

muted

#827C82

Preview Lab

Preview with #AD39BB

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →