#AD39B0#AD39B0

#AD39B0 is a mid, highly saturated purple. Relative luminance 0.149; OKLCH L 55.7% C 0.203 H 326.8°. Best body text is #FFFFFF at 5.26:1 contrast (WCAG AA passes).

Color values

HEX	#AD39B0
RGB	rgb(173, 57, 176)
HSL	hsl(298, 51%, 46%)
HSV	hsv(298, 68%, 69%)
CMYK	cmyk(1.7%, 67.6%, 0%, 31%)
CIE-LAB	lab(45.56, 61.43, -40.08)
CIE-LCH	lch(45.56, 73.35, 326.87°)
OKLab	oklab(55.71% 0.1699 -0.1111)
OKLCH	oklch(55.71% 0.203 326.8)
XYZ	xyz(26.5327, 14.9468, 42.5534)
Luminance	0.1494 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD39B0 #3CB039

analogous

#7139B0 #AD39B0 #B03978

triadic

#AD39B0 #B0AD39 #39B0AD

tetradic

#AD39B0 #B07139 #3CB039 #3978B0

square

#AD39B0 #B07139 #3CB039 #3978B0

split-complementary

#AD39B0 #78B039 #39B071

monochromatic

#521B54 #802A82 #AD39B0 #C75CCA #D78AD9

Accessibility & contrast

On white

5.26

#AD39B0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.99

#AD39B0 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD39B0

5.26:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD39B0	#FFFFFF	#000000	##FFFFFF
##AD39B0	1.00	5.26	3.99	5.26
#FFFFFF	5.26	1.00	21.00	1.00
#000000	3.99	21.00	1.00	21.00
##FFFFFF	5.26	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2462B3

Deuteranopia (green-blind)

#5471AD

Tritanopia (blue-blind)

#B24A70

Achromatopsia (no color)

#6C6C6C

Design tokens & code

CSS

--color: #ad39b0;
/* rgb */ color: rgb(173, 57, 176);
/* oklch */ color: oklch(55.7% 0.203 326.8);

Tailwind

colors: {
  custom: {
    50: '#c979c8',
    500: '#ad39b0',
    950: '#000000',
  },
}

SCSS

$custom: #ad39b0;
$custom-light: #c979c8;
$custom-dark: #000000;

JSON

{
  "hex": "#ad39b0",
  "rgb": {
    "r": 173,
    "g": 57,
    "b": 176
  },
  "hsl": {
    "h": 298.487,
    "s": 51.073,
    "l": 45.686
  },
  "oklch": {
    "l": 0.55713,
    "c": 0.20298,
    "h": 326.8
  },
  "luminance": 0.14945
}

Semantic roles & 50–950 ramp

primary

#AD39B0

secondary

#83C481

accent

#DB4D51

background

#FCF7FC

surface

#F9EEF8

border

#D2C9D1

text

#140A13

muted

#827C82

Preview Lab

Preview with #AD39B0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →