#AD397D#AD397D

#AD397D is a mid, vivid pink. Relative luminance 0.133; OKLCH L 53.2% C 0.166 H 348.1°. Best body text is #FFFFFF at 5.74:1 contrast (WCAG AA passes).

Color values

HEX	#AD397D
RGB	rgb(173, 57, 125)
HSL	hsl(325, 50%, 45%)
HSV	hsv(325, 67%, 68%)
CMYK	cmyk(0%, 67.1%, 27.7%, 32.2%)
CIE-LAB	lab(43.20, 53.66, -13.08)
CIE-LCH	lch(43.20, 55.23, 346.30°)
OKLab	oklab(53.23% 0.1628 -0.0344)
OKLCH	oklch(53.23% 0.166 348.1)
XYZ	xyz(22.3994, 13.2935, 20.7843)
Luminance	0.1329 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD397D #39AD69

analogous

#A339AD #AD397D #AD3943

triadic

#AD397D #7DAD39 #397DAD

tetradic

#AD397D #ADA339 #39AD69 #3943AD

square

#AD397D #ADA339 #39AD69 #3943AD

split-complementary

#AD397D #43AD39 #39ADA3

monochromatic

#511B3A #7F2A5C #AD397D #C95A9B #D888B7

Accessibility & contrast

On white

5.74

#AD397D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.66

#AD397D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD397D

5.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD397D	#FFFFFF	#000000	##FFFFFF
##AD397D	1.00	5.74	3.66	5.74
#FFFFFF	5.74	1.00	21.00	1.00
#000000	3.66	21.00	1.00	21.00
##FFFFFF	5.74	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#48597F

Deuteranopia (green-blind)

#696D7A

Tritanopia (blue-blind)

#B93556

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #ad397d;
/* rgb */ color: rgb(173, 57, 125);
/* oklch */ color: oklch(53.2% 0.166 348.1);

Tailwind

colors: {
  custom: {
    50: '#c978a2',
    500: '#ad397d',
    950: '#000000',
  },
}

SCSS

$custom: #ad397d;
$custom-light: #c978a2;
$custom-dark: #000000;

JSON

{
  "hex": "#ad397d",
  "rgb": {
    "r": 173,
    "g": 57,
    "b": 125
  },
  "hsl": {
    "h": 324.828,
    "s": 50.435,
    "l": 45.098
  },
  "oklch": {
    "l": 0.53229,
    "c": 0.16641,
    "h": 348.1
  },
  "luminance": 0.13291
}

Semantic roles & 50–950 ramp

primary

#AD397D

secondary

#80C29B

accent

#DA884E

background

#FCF7FA

surface

#F9EEF3

border

#D2C9CD

text

#14090F

muted

#827B7F

Preview Lab

Preview with #AD397D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →