#AD397A#AD397A

#AD397A is a mid, vivid pink. Relative luminance 0.132; OKLCH L 53.1% C 0.165 H 349.6°. Best body text is #FFFFFF at 5.76:1 contrast (WCAG AA passes).

Color values

HEX	#AD397A
RGB	rgb(173, 57, 122)
HSL	hsl(326, 50%, 45%)
HSV	hsv(326, 67%, 68%)
CMYK	cmyk(0%, 67.1%, 29.5%, 32.2%)
CIE-LAB	lab(43.09, 53.27, -11.41)
CIE-LCH	lch(43.09, 54.48, 347.91°)
OKLab	oklab(53.11% 0.162 -0.0298)
OKLCH	oklch(53.11% 0.165 349.6)
XYZ	xyz(22.2106, 13.2180, 19.7902)
Luminance	0.1322 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD397A #39AD6C

analogous

#A639AD #AD397A #AD3940

triadic

#AD397A #7AAD39 #397AAD

tetradic

#AD397A #ADA639 #39AD6C #3940AD

square

#AD397A #ADA639 #39AD6C #3940AD

split-complementary

#AD397A #40AD39 #39ADA6

monochromatic

#511B39 #7F2A5A #AD397A #C95A98 #D888B5

Accessibility & contrast

On white

5.76

#AD397A on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.64

#AD397A on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD397A

5.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD397A	#FFFFFF	#000000	##FFFFFF
##AD397A	1.00	5.76	3.64	5.76
#FFFFFF	5.76	1.00	21.00	1.00
#000000	3.64	21.00	1.00	21.00
##FFFFFF	5.76	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#49597C

Deuteranopia (green-blind)

#6A6D77

Tritanopia (blue-blind)

#B93454

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #ad397a;
/* rgb */ color: rgb(173, 57, 122);
/* oklch */ color: oklch(53.1% 0.165 349.6);

Tailwind

colors: {
  custom: {
    50: '#c978a0',
    500: '#ad397a',
    950: '#000000',
  },
}

SCSS

$custom: #ad397a;
$custom-light: #c978a0;
$custom-dark: #000000;

JSON

{
  "hex": "#ad397a",
  "rgb": {
    "r": 173,
    "g": 57,
    "b": 122
  },
  "hsl": {
    "h": 326.379,
    "s": 50.435,
    "l": 45.098
  },
  "oklch": {
    "l": 0.5311,
    "c": 0.16476,
    "h": 349.6
  },
  "luminance": 0.13216
}

Semantic roles & 50–950 ramp

primary

#AD397A

secondary

#80C29D

accent

#DA8B4E

background

#FCF7F9

surface

#F9EEF2

border

#D2C9CC

text

#14090E

muted

#827B7E

Preview Lab

Preview with #AD397A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →