#AD396D#AD396D
#AD396D is a mid, vivid pink. Relative luminance 0.129; OKLCH L 52.6% C 0.159 H 356.4°. Best body text is #FFFFFF at 5.86:1 contrast (WCAG AA passes).
Color values
| HEX | #AD396D |
|---|---|
| RGB | rgb(173, 57, 109) |
| HSL | hsl(333, 50%, 45%) |
| HSV | hsv(333, 67%, 68%) |
| CMYK | cmyk(0%, 67.1%, 37%, 32.2%) |
| CIE-LAB | lab(42.64, 51.70, -4.06) |
| CIE-LCH | lch(42.64, 51.86, 355.51°) |
| OKLab | oklab(52.63% 0.1582 -0.01) |
| OKLCH | oklch(52.63% 0.159 356.4) |
| XYZ | xyz(21.4583, 12.9171, 15.8282) |
| Luminance | 0.1291 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Magenta (survey)
#C20078
ΔE00 5.58
Light Burgundy
#A8415B
ΔE00 6.14
Deep Pink
#CB0162
ΔE00 6.58
Mediumvioletred
#C71585
ΔE00 6.77
Violet Red
#A50055
ΔE00 7.22
Deep Magenta
#A0025C
ΔE00 7.41
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD396D #39AD79
analogous
#AD39A7 #AD396D #AD3F39
triadic
#AD396D #6DAD39 #396DAD
tetradic
#AD396D #A7AD39 #39AD79 #3F39AD
square
#AD396D #A7AD39 #39AD79 #3F39AD
split-complementary
#AD396D #39AD3F #39A7AD
monochromatic
#511B33 #7F2A50 #AD396D #C95A8C #D888AC
Accessibility & contrast
On white
5.86
#AD396D on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.58
#AD396D on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD396D
5.86:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD396D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD396D | 1.00 | 5.86 | 3.58 | 5.86 |
| #FFFFFF | 5.86 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.58 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.86 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4E576E
Deuteranopia (green-blind)
#6D6D6A
Tritanopia (blue-blind)
#BB2F4E
Achromatopsia (no color)
#656565
Design tokens & code
CSS
--color: #ad396d; /* rgb */ color: rgb(173, 57, 109); /* oklch */ color: oklch(52.6% 0.159 356.4);
Tailwind
colors: {
custom: {
50: '#ca7796',
500: '#ad396d',
950: '#000000',
},
}SCSS
$custom: #ad396d; $custom-light: #ca7796; $custom-dark: #000000;
JSON
{
"hex": "#ad396d",
"rgb": {
"r": 173,
"g": 57,
"b": 109
},
"hsl": {
"h": 333.103,
"s": 50.435,
"l": 45.098
},
"oklch": {
"l": 0.52628,
"c": 0.15851,
"h": 356.4
},
"luminance": 0.12915
}Semantic roles & 50–950 ramp
primary
#AD396D
secondary
#80C2A4
accent
#DA9B4E
background
#FCF7F9
surface
#F9EEF2
border
#D2C9CC
text
#14090D
muted
#827B7E