#AD3958#AD3958
#AD3958 is a mid, vivid pink. Relative luminance 0.125; OKLCH L 52.0% C 0.152 H 8.0°. Best body text is #FFFFFF at 5.99:1 contrast (WCAG AA passes).
Color values
| HEX | #AD3958 |
|---|---|
| RGB | rgb(173, 57, 88) |
| HSL | hsl(344, 50%, 45%) |
| HSV | hsv(344, 67%, 68%) |
| CMYK | cmyk(0%, 67.1%, 49.1%, 32.2%) |
| CIE-LAB | lab(42.03, 49.54, 8.13) |
| CIE-LCH | lch(42.03, 50.20, 9.32°) |
| OKLab | oklab(51.98% 0.1507 0.0211) |
| OKLCH | oklch(51.98% 0.152 8) |
| XYZ | xyz(20.4598, 12.5177, 10.5694) |
| Luminance | 0.1252 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Light Burgundy
#A8415B
ΔE00 1.69
Light Maroon
#A24857
ΔE00 4.03
Dark Rose
#B5485D
ΔE00 4.21
Purplish Red
#B0054B
ΔE00 5.40
Raspberry (survey)
#B00149
ΔE00 5.63
Deep Pink
#CB0162
ΔE00 6.37
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD3958 #39AD8E
analogous
#AD3992 #AD3958 #AD5439
triadic
#AD3958 #58AD39 #3958AD
tetradic
#AD3958 #92AD39 #39AD8E #5439AD
square
#AD3958 #92AD39 #39AD8E #5439AD
split-complementary
#AD3958 #39AD54 #3992AD
monochromatic
#511B29 #7F2A41 #AD3958 #C95A78 #D8889E
Accessibility & contrast
On white
5.99
#AD3958 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.50
#AD3958 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD3958
5.99:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD3958 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD3958 | 1.00 | 5.99 | 3.50 | 5.99 |
| #FFFFFF | 5.99 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.50 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.99 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#535459
Deuteranopia (green-blind)
#716C55
Tritanopia (blue-blind)
#BC2645
Achromatopsia (no color)
#636363
Design tokens & code
CSS
--color: #ad3958; /* rgb */ color: rgb(173, 57, 88); /* oklch */ color: oklch(52.0% 0.152 8.0);
Tailwind
colors: {
custom: {
50: '#cb7786',
500: '#ad3958',
950: '#000000',
},
}SCSS
$custom: #ad3958; $custom-light: #cb7786; $custom-dark: #000000;
JSON
{
"hex": "#ad3958",
"rgb": {
"r": 173,
"g": 57,
"b": 88
},
"hsl": {
"h": 343.966,
"s": 50.435,
"l": 45.098
},
"oklch": {
"l": 0.51976,
"c": 0.15219,
"h": 8
},
"luminance": 0.12515
}Semantic roles & 50–950 ramp
primary
#AD3958
secondary
#80C2B0
accent
#DAB54E
background
#FDF7F8
surface
#FAEDEF
border
#D3C8CA
text
#14090B
muted
#837B7C