#AD393B#AD393B

#AD393B is a mid, vivid red. Relative luminance 0.121; OKLCH L 51.3% C 0.151 H 23.3°. Best body text is #FFFFFF at 6.13:1 contrast (WCAG AA passes).

Color values

HEX	#AD393B
RGB	rgb(173, 57, 59)
HSL	hsl(359, 50%, 45%)
HSV	hsv(359, 67%, 68%)
CMYK	cmyk(0%, 67.1%, 65.9%, 32.2%)
CIE-LAB	lab(41.42, 47.33, 25.29)
CIE-LCH	lch(41.42, 53.66, 28.11°)
OKLab	oklab(51.33% 0.1392 0.0598)
OKLCH	oklch(51.33% 0.151 23.3)
XYZ	xyz(19.4881, 12.1290, 5.4518)
Luminance	0.1213 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD393B #39ADAB

analogous

#AD3975 #AD393B #AD7139

triadic

#AD393B #3BAD39 #393BAD

tetradic

#AD393B #75AD39 #39ADAB #7139AD

square

#AD393B #75AD39 #39ADAB #7139AD

split-complementary

#AD393B #39AD71 #3975AD

monochromatic

#511B1C #7F2A2B #AD393B #C95A5C #D8888A

Accessibility & contrast

On white

6.13

#AD393B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.43

#AD393B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD393B

6.13:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD393B	#FFFFFF	#000000	##FFFFFF
##AD393B	1.00	6.13	3.43	6.13
#FFFFFF	6.13	1.00	21.00	1.00
#000000	3.43	21.00	1.00	21.00
##FFFFFF	6.13	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#58523A

Deuteranopia (green-blind)

#756B38

Tritanopia (blue-blind)

#BE1C3B

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #ad393b;
/* rgb */ color: rgb(173, 57, 59);
/* oklch */ color: oklch(51.3% 0.151 23.3);

Tailwind

colors: {
  custom: {
    50: '#cc7671',
    500: '#ad393b',
    950: '#000000',
  },
}

SCSS

$custom: #ad393b;
$custom-light: #cc7671;
$custom-dark: #000000;

JSON

{
  "hex": "#ad393b",
  "rgb": {
    "r": 173,
    "g": 57,
    "b": 59
  },
  "hsl": {
    "h": 358.966,
    "s": 50.435,
    "l": 45.098
  },
  "oklch": {
    "l": 0.51326,
    "c": 0.15149,
    "h": 23.3
  },
  "luminance": 0.12126
}

Semantic roles & 50–950 ramp

primary

#AD393B

secondary

#80C2C1

accent

#DAD84E

background

#FDF7F6

surface

#FAEDEC

border

#D3C8C7

text

#150907

muted

#837B7A

Preview Lab

Preview with #AD393B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →