#AD3927#AD3927

#AD3927 is a mid, vivid red. Relative luminance 0.120; OKLCH L 51.0% C 0.155 H 31.5°. Best body text is #FFFFFF at 6.19:1 contrast (WCAG AA passes).

Color values

HEX#AD3927
RGBrgb(173, 57, 39)
HSLhsl(8, 63%, 42%)
HSVhsv(8, 77%, 68%)
CMYKcmyk(0%, 67.1%, 77.5%, 32.2%)
CIE-LABlab(41.15, 46.34, 36.67)
CIE-LCHlch(41.15, 59.09, 38.35°)
OKLaboklab(51.04% 0.1319 0.0809)
OKLCHoklch(51.04% 0.155 31.5)
XYZxyz(19.0650, 11.9598, 3.2236)
Luminance0.1196 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD3927 #279BAD
analogous
#AD2758 #AD3927 #AD7C27
triadic
#AD3927 #27AD39 #3927AD
tetradic
#AD3927 #58AD27 #279BAD #7C27AD
square
#AD3927 #58AD27 #279BAD #7C27AD
split-complementary
#AD3927 #27AD7C #2758AD
monochromatic
#491810 #7B291C #AD3927 #D3523E #DF7F70

Accessibility & contrast

On white

6.19
#AD3927 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.39
#AD3927 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3927
6.19:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD3927#FFFFFF#000000##FFFFFF
##AD39271.006.193.396.19
#FFFFFF6.191.0021.001.00
#0000003.3921.001.0021.00
##FFFFFF6.191.0021.001.00

Color blindness preview

Protanopia (red-blind)
#5A5124
Deuteranopia (green-blind)
#776A23
Tritanopia (blue-blind)
#BE1736
Achromatopsia (no color)
#616161

Design tokens & code

CSS
--color: #ad3927;
/* rgb */ color: rgb(173, 57, 39);
/* oklch */ color: oklch(51.0% 0.155 31.5);
Tailwind
colors: {
  custom: {
    50: '#ce7662',
    500: '#ad3927',
    950: '#000000',
  },
}
SCSS
$custom: #ad3927;
$custom-light: #ce7662;
$custom-dark: #000000;
JSON
{
  "hex": "#ad3927",
  "rgb": {
    "r": 173,
    "g": 57,
    "b": 39
  },
  "hsl": {
    "h": 8.06,
    "s": 63.208,
    "l": 41.569
  },
  "oklch": {
    "l": 0.51038,
    "c": 0.15477,
    "h": 31.5
  },
  "luminance": 0.11957
}

Semantic roles & 50–950 ramp

primary
#AD3927
secondary
#6AB9C6
accent
#D0E642
background
#FDF7F5
surface
#FBEDEA
border
#D4C8C6
text
#150905
muted
#837B79

Preview Lab

Preview with #AD3927

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD3927 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva