#AD388C#AD388C

#AD388C is a mid, vivid pink. Relative luminance 0.136; OKLCH L 53.8% C 0.177 H 340.9°. Best body text is #FFFFFF at 5.64:1 contrast (WCAG AA passes).

Color values

HEX	#AD388C
RGB	rgb(173, 56, 140)
HSL	hsl(317, 51%, 45%)
HSV	hsv(317, 68%, 68%)
CMYK	cmyk(0%, 67.6%, 19.1%, 32.2%)
CIE-LAB	lab(43.67, 56.11, -21.53)
CIE-LCH	lch(43.67, 60.10, 339.01°)
OKLab	oklab(53.77% 0.1674 -0.0579)
OKLCH	oklch(53.77% 0.177 340.9)
XYZ	xyz(23.3820, 13.6082, 26.2011)
Luminance	0.1361 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD388C #38AD59

analogous

#9438AD #AD388C #AD3852

triadic

#AD388C #8CAD38 #388CAD

tetradic

#AD388C #AD9438 #38AD59 #3852AD

square

#AD388C #AD9438 #38AD59 #3852AD

split-complementary

#AD388C #52AD38 #38AD94

monochromatic

#511A41 #7F2967 #AD388C #C959AA #D887C1

Accessibility & contrast

On white

5.64

#AD388C on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.72

#AD388C on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD388C

5.64:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD388C	#FFFFFF	#000000	##FFFFFF
##AD388C	1.00	5.64	3.72	5.64
#FFFFFF	5.64	1.00	21.00	1.00
#000000	3.72	21.00	1.00	21.00
##FFFFFF	5.64	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#405B8E

Deuteranopia (green-blind)

#646E89

Tritanopia (blue-blind)

#B73A5D

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #ad388c;
/* rgb */ color: rgb(173, 56, 140);
/* oklch */ color: oklch(53.8% 0.177 340.9);

Tailwind

colors: {
  custom: {
    50: '#c978ad',
    500: '#ad388c',
    950: '#000000',
  },
}

SCSS

$custom: #ad388c;
$custom-light: #c978ad;
$custom-dark: #000000;

JSON

{
  "hex": "#ad388c",
  "rgb": {
    "r": 173,
    "g": 56,
    "b": 140
  },
  "hsl": {
    "h": 316.923,
    "s": 51.092,
    "l": 44.902
  },
  "oklch": {
    "l": 0.53768,
    "c": 0.17708,
    "h": 340.9
  },
  "luminance": 0.13606
}

Semantic roles & 50–950 ramp

primary

#AD388C

secondary

#7FC292

accent

#DB754D

background

#FCF7FA

surface

#F9EEF4

border

#D2C9CE

text

#140910

muted

#827B7F

Preview Lab

Preview with #AD388C

Body copy rendered with the generated semantic roles for this colour.

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