#AD388B#AD388B

#AD388B is a mid, vivid pink. Relative luminance 0.136; OKLCH L 53.7% C 0.176 H 341.4°. Best body text is #FFFFFF at 5.65:1 contrast (WCAG AA passes).

Color values

HEX	#AD388B
RGB	rgb(173, 56, 139)
HSL	hsl(317, 51%, 45%)
HSV	hsv(317, 68%, 68%)
CMYK	cmyk(0%, 67.6%, 19.7%, 32.2%)
CIE-LAB	lab(43.62, 55.97, -20.99)
CIE-LCH	lch(43.62, 59.77, 339.45°)
OKLab	oklab(53.72% 0.1672 -0.0563)
OKLCH	oklch(53.72% 0.176 341.4)
XYZ	xyz(23.3086, 13.5789, 25.8145)
Luminance	0.1358 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD388B #38AD5A

analogous

#9538AD #AD388B #AD3850

triadic

#AD388B #8BAD38 #388BAD

tetradic

#AD388B #AD9538 #38AD5A #3850AD

square

#AD388B #AD9538 #38AD5A #3850AD

split-complementary

#AD388B #50AD38 #38AD95

monochromatic

#511A41 #7F2966 #AD388B #C959A9 #D887C1

Accessibility & contrast

On white

5.65

#AD388B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.72

#AD388B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD388B

5.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD388B	#FFFFFF	#000000	##FFFFFF
##AD388B	1.00	5.65	3.72	5.65
#FFFFFF	5.65	1.00	21.00	1.00
#000000	3.72	21.00	1.00	21.00
##FFFFFF	5.65	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#415B8D

Deuteranopia (green-blind)

#646E88

Tritanopia (blue-blind)

#B73A5C

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #ad388b;
/* rgb */ color: rgb(173, 56, 139);
/* oklch */ color: oklch(53.7% 0.176 341.4);

Tailwind

colors: {
  custom: {
    50: '#c978ad',
    500: '#ad388b',
    950: '#000000',
  },
}

SCSS

$custom: #ad388b;
$custom-light: #c978ad;
$custom-dark: #000000;

JSON

{
  "hex": "#ad388b",
  "rgb": {
    "r": 173,
    "g": 56,
    "b": 139
  },
  "hsl": {
    "h": 317.436,
    "s": 51.092,
    "l": 44.902
  },
  "oklch": {
    "l": 0.53722,
    "c": 0.1764,
    "h": 341.4
  },
  "luminance": 0.13577
}

Semantic roles & 50–950 ramp

primary

#AD388B

secondary

#7FC292

accent

#DB764D

background

#FCF7FA

surface

#F9EEF4

border

#D2C9CE

text

#140910

muted

#827B7F

Preview Lab

Preview with #AD388B

Body copy rendered with the generated semantic roles for this colour.

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