#AD3830#AD3830

#AD3830 is a mid, vivid red. Relative luminance 0.119; OKLCH L 51.0% C 0.154 H 27.8°. Best body text is #FFFFFF at 6.20:1 contrast (WCAG AA passes).

Color values

HEX	#AD3830
RGB	rgb(173, 56, 48)
HSL	hsl(4, 57%, 43%)
HSV	hsv(4, 72%, 68%)
CMYK	cmyk(0%, 67.6%, 72.3%, 32.2%)
CIE-LAB	lab(41.10, 47.16, 31.48)
CIE-LCH	lch(41.10, 56.70, 33.73°)
OKLab	oklab(51.04% 0.1364 0.0718)
OKLCH	oklch(51.04% 0.154 27.8)
XYZ	xyz(19.1833, 11.9288, 4.0881)
Luminance	0.1193 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3830 #30A5AD

analogous

#AD3066 #AD3830 #AD7630

triadic

#AD3830 #30AD38 #3830AD

tetradic

#AD3830 #66AD30 #30A5AD #7630AD

square

#AD3830 #66AD30 #30A5AD #7630AD

split-complementary

#AD3830 #30AD76 #3066AD

monochromatic

#4D1915 #7D2823 #AD3830 #CE554D #DB837D

Accessibility & contrast

On white

6.20

#AD3830 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.39

#AD3830 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3830

6.20:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3830	#FFFFFF	#000000	##FFFFFF
##AD3830	1.00	6.20	3.39	6.20
#FFFFFF	6.20	1.00	21.00	1.00
#000000	3.39	21.00	1.00	21.00
##FFFFFF	6.20	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#59512E

Deuteranopia (green-blind)

#766A2C

Tritanopia (blue-blind)

#BE1737

Achromatopsia (no color)

#616161

Design tokens & code

CSS

--color: #ad3830;
/* rgb */ color: rgb(173, 56, 48);
/* oklch */ color: oklch(51.0% 0.154 27.8);

Tailwind

colors: {
  custom: {
    50: '#cd7569',
    500: '#ad3830',
    950: '#000000',
  },
}

SCSS

$custom: #ad3830;
$custom-light: #cd7569;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3830",
  "rgb": {
    "r": 173,
    "g": 56,
    "b": 48
  },
  "hsl": {
    "h": 3.84,
    "s": 56.561,
    "l": 43.333
  },
  "oklch": {
    "l": 0.51035,
    "c": 0.15409,
    "h": 27.8
  },
  "luminance": 0.11926
}

Semantic roles & 50–950 ramp

primary

#AD3830

secondary

#75BEC3

accent

#D6E048

background

#FDF7F6

surface

#FBEDEB

border

#D4C8C6

text

#150906

muted

#837B7A

Preview Lab

Preview with #AD3830

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →