#AD37D4#AD37D4

#AD37D4 is a mid, highly saturated purple. Relative luminance 0.164; OKLCH L 57.8% C 0.236 H 316.1°. Best body text is #FFFFFF at 4.91:1 contrast (WCAG AA passes).

Color values

HEX	#AD37D4
RGB	rgb(173, 55, 212)
HSL	hsl(285, 65%, 52%)
HSV	hsv(285, 74%, 83%)
CMYK	cmyk(18.4%, 74.1%, 0%, 16.9%)
CIE-LAB	lab(47.46, 68.72, -57.97)
CIE-LCH	lch(47.46, 89.91, 319.85°)
OKLab	oklab(57.76% 0.1699 -0.1633)
OKLCH	oklch(57.76% 0.236 316.1)
XYZ	xyz(30.4816, 16.3713, 63.8289)
Luminance	0.1637 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD37D4 #5ED437

analogous

#5F37D4 #AD37D4 #D437AC

triadic

#AD37D4 #D4AD37 #37D4AD

tetradic

#AD37D4 #D45F37 #5ED437 #37ACD4

square

#AD37D4 #D45F37 #5ED437 #37ACD4

split-complementary

#AD37D4 #ACD437 #37D45F

monochromatic

#601A77 #8824A9 #AD37D4 #C269DF #D69CEA

Accessibility & contrast

On white

4.91

#AD37D4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.27

#AD37D4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD37D4

4.91:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD37D4	#FFFFFF	#000000	##FFFFFF
##AD37D4	1.00	4.91	4.27	4.91
#FFFFFF	4.91	1.00	21.00	1.00
#000000	4.27	21.00	1.00	21.00
##FFFFFF	4.91	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#006AD8

Deuteranopia (green-blind)

#3674D1

Tritanopia (blue-blind)

#AA5983

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #ad37d4;
/* rgb */ color: rgb(173, 55, 212);
/* oklch */ color: oklch(57.8% 0.236 316.1);

Tailwind

colors: {
  custom: {
    50: '#ca7ae2',
    500: '#ad37d4',
    950: '#000000',
  },
}

SCSS

$custom: #ad37d4;
$custom-light: #ca7ae2;
$custom-dark: #000000;

JSON

{
  "hex": "#ad37d4",
  "rgb": {
    "r": 173,
    "g": 55,
    "b": 212
  },
  "hsl": {
    "h": 285.096,
    "s": 64.609,
    "l": 52.353
  },
  "oklch": {
    "l": 0.57758,
    "c": 0.23568,
    "h": 316.1
  },
  "luminance": 0.1637
}

Semantic roles & 50–950 ramp

primary

#AD37D4

secondary

#A2D691

accent

#E8406A

background

#FCF7FD

surface

#F9EEFB

border

#D2C9D4

text

#140A15

muted

#827C83

Preview Lab

Preview with #AD37D4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →