#AD37D3#AD37D3

#AD37D3 is a mid, highly saturated purple. Relative luminance 0.163; OKLCH L 57.7% C 0.235 H 316.4°. Best body text is #FFFFFF at 4.92:1 contrast (WCAG AA passes).

Color values

HEX#AD37D3
RGBrgb(173, 55, 211)
HSLhsl(285, 64%, 52%)
HSVhsv(285, 74%, 83%)
CMYKcmyk(18%, 73.9%, 0%, 17.3%)
CIE-LABlab(47.39, 68.53, -57.51)
CIE-LCHlch(47.39, 89.46, 320.00°)
OKLaboklab(57.69% 0.17 -0.1619)
OKLCHoklch(57.69% 0.235 316.4)
XYZxyz(30.3558, 16.3210, 63.1666)
Luminance0.1632 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD37D3 #5DD337
analogous
#5F37D3 #AD37D3 #D337AB
triadic
#AD37D3 #D3AD37 #37D3AD
tetradic
#AD37D3 #D35F37 #5DD337 #37ABD3
square
#AD37D3 #D35F37 #5DD337 #37ABD3
split-complementary
#AD37D3 #ABD337 #37D35F
monochromatic
#5F1A76 #8825A8 #AD37D3 #C269DE #D69BE9

Accessibility & contrast

On white

4.92
#AD37D3 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.26
#AD37D3 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD37D3
4.92:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD37D3#FFFFFF#000000##FFFFFF
##AD37D31.004.924.264.92
#FFFFFF4.921.0021.001.00
#0000004.2621.001.0021.00
##FFFFFF4.921.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0069D7
Deuteranopia (green-blind)
#3774D0
Tritanopia (blue-blind)
#AB5983
Achromatopsia (no color)
#707070

Design tokens & code

CSS
--color: #ad37d3;
/* rgb */ color: rgb(173, 55, 211);
/* oklch */ color: oklch(57.7% 0.235 316.4);
Tailwind
colors: {
  custom: {
    50: '#ca7ae1',
    500: '#ad37d3',
    950: '#000000',
  },
}
SCSS
$custom: #ad37d3;
$custom-light: #ca7ae1;
$custom-dark: #000000;
JSON
{
  "hex": "#ad37d3",
  "rgb": {
    "r": 173,
    "g": 55,
    "b": 211
  },
  "hsl": {
    "h": 285.385,
    "s": 63.934,
    "l": 52.157
  },
  "oklch": {
    "l": 0.57691,
    "c": 0.23482,
    "h": 316.4
  },
  "luminance": 0.1632
}

Semantic roles & 50–950 ramp

primary
#AD37D3
secondary
#A1D591
accent
#E74169
background
#FCF7FD
surface
#F9EEFB
border
#D2C9D4
text
#140A15
muted
#827C83

Preview Lab

Preview with #AD37D3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD37D3 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva