#AD378B#AD378B

#AD378B is a mid, vivid pink. Relative luminance 0.135; OKLCH L 53.6% C 0.178 H 341.3°. Best body text is #FFFFFF at 5.68:1 contrast (WCAG AA passes).

Color values

HEX	#AD378B
RGB	rgb(173, 55, 139)
HSL	hsl(317, 52%, 45%)
HSV	hsv(317, 68%, 68%)
CMYK	cmyk(0%, 68.2%, 19.7%, 32.2%)
CIE-LAB	lab(43.48, 56.36, -21.20)
CIE-LCH	lch(43.48, 60.22, 339.38°)
OKLab	oklab(53.62% 0.1684 -0.057)
OKLCH	oklch(53.62% 0.178 341.3)
XYZ	xyz(23.2606, 13.4829, 25.7985)
Luminance	0.1348 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD378B #37AD59

analogous

#9437AD #AD378B #AD3750

triadic

#AD378B #8BAD37 #378BAD

tetradic

#AD378B #AD9437 #37AD59 #3750AD

square

#AD378B #AD9437 #37AD59 #3750AD

split-complementary

#AD378B #50AD37 #37AD94

monochromatic

#501940 #7F2866 #AD378B #CA57A9 #D886C1

Accessibility & contrast

On white

5.68

#AD378B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.70

#AD378B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD378B

5.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD378B	#FFFFFF	#000000	##FFFFFF
##AD378B	1.00	5.68	3.70	5.68
#FFFFFF	5.68	1.00	21.00	1.00
#000000	3.70	21.00	1.00	21.00
##FFFFFF	5.68	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#405B8D

Deuteranopia (green-blind)

#646E88

Tritanopia (blue-blind)

#B7395C

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #ad378b;
/* rgb */ color: rgb(173, 55, 139);
/* oklch */ color: oklch(53.6% 0.178 341.3);

Tailwind

colors: {
  custom: {
    50: '#c977ad',
    500: '#ad378b',
    950: '#000000',
  },
}

SCSS

$custom: #ad378b;
$custom-light: #c977ad;
$custom-dark: #000000;

JSON

{
  "hex": "#ad378b",
  "rgb": {
    "r": 173,
    "g": 55,
    "b": 139
  },
  "hsl": {
    "h": 317.288,
    "s": 51.754,
    "l": 44.706
  },
  "oklch": {
    "l": 0.53619,
    "c": 0.17772,
    "h": 341.3
  },
  "luminance": 0.13481
}

Semantic roles & 50–950 ramp

primary

#AD378B

secondary

#7DC291

accent

#DB764D

background

#FCF7FA

surface

#F9EEF4

border

#D2C9CE

text

#140910

muted

#827B7F

Preview Lab

Preview with #AD378B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →