#AD3782#AD3782

#AD3782 is a mid, vivid pink. Relative luminance 0.132; OKLCH L 53.2% C 0.172 H 345.4°. Best body text is #FFFFFF at 5.76:1 contrast (WCAG AA passes).

Color values

HEX	#AD3782
RGB	rgb(173, 55, 130)
HSL	hsl(322, 52%, 45%)
HSV	hsv(322, 68%, 68%)
CMYK	cmyk(0%, 68.2%, 24.9%, 32.2%)
CIE-LAB	lab(43.11, 55.12, -16.29)
CIE-LCH	lch(43.11, 57.48, 343.54°)
OKLab	oklab(53.22% 0.1665 -0.0432)
OKLCH	oklch(53.22% 0.172 345.4)
XYZ	xyz(22.6299, 13.2306, 22.4767)
Luminance	0.1323 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3782 #37AD62

analogous

#9D37AD #AD3782 #AD3747

triadic

#AD3782 #82AD37 #3782AD

tetradic

#AD3782 #AD9D37 #37AD62 #3747AD

square

#AD3782 #AD9D37 #37AD62 #3747AD

split-complementary

#AD3782 #47AD37 #37AD9D

monochromatic

#50193C #7F285F #AD3782 #CA57A0 #D886BA

Accessibility & contrast

On white

5.76

#AD3782 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.65

#AD3782 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3782

5.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3782	#FFFFFF	#000000	##FFFFFF
##AD3782	1.00	5.76	3.65	5.76
#FFFFFF	5.76	1.00	21.00	1.00
#000000	3.65	21.00	1.00	21.00
##FFFFFF	5.76	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#445984

Deuteranopia (green-blind)

#676D7F

Tritanopia (blue-blind)

#B83557

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #ad3782;
/* rgb */ color: rgb(173, 55, 130);
/* oklch */ color: oklch(53.2% 0.172 345.4);

Tailwind

colors: {
  custom: {
    50: '#c977a6',
    500: '#ad3782',
    950: '#000000',
  },
}

SCSS

$custom: #ad3782;
$custom-light: #c977a6;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3782",
  "rgb": {
    "r": 173,
    "g": 55,
    "b": 130
  },
  "hsl": {
    "h": 321.864,
    "s": 51.754,
    "l": 44.706
  },
  "oklch": {
    "l": 0.53224,
    "c": 0.17201,
    "h": 345.4
  },
  "luminance": 0.13228
}

Semantic roles & 50–950 ramp

primary

#AD3782

secondary

#7DC297

accent

#DB814D

background

#FCF7FA

surface

#F9EEF4

border

#D2C9CE

text

#14090F

muted

#827B7F

Preview Lab

Preview with #AD3782

Body copy rendered with the generated semantic roles for this colour.

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