#AD374B#AD374B

#AD374B is a mid, vivid red. Relative luminance 0.121; OKLCH L 51.4% C 0.153 H 14.5°. Best body text is #FFFFFF at 6.13:1 contrast (WCAG AA passes).

Color values

HEX	#AD374B
RGB	rgb(173, 55, 75)
HSL	hsl(350, 52%, 45%)
HSV	hsv(350, 68%, 68%)
CMYK	cmyk(0%, 68.2%, 56.6%, 32.2%)
CIE-LAB	lab(41.42, 49.27, 15.41)
CIE-LCH	lch(41.42, 51.62, 17.36°)
OKLab	oklab(51.42% 0.1482 0.0384)
OKLCH	oklch(51.42% 0.153 14.5)
XYZ	xyz(19.8716, 12.1273, 7.9496)
Luminance	0.1212 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD374B #37AD99

analogous

#AD3786 #AD374B #AD5E37

triadic

#AD374B #4BAD37 #374BAD

tetradic

#AD374B #86AD37 #37AD99 #5E37AD

square

#AD374B #86AD37 #37AD99 #5E37AD

split-complementary

#AD374B #37AD5E #3786AD

monochromatic

#501923 #7F2837 #AD374B #CA576B #D88694

Accessibility & contrast

On white

6.13

#AD374B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.43

#AD374B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD374B

6.13:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD374B	#FFFFFF	#000000	##FFFFFF
##AD374B	1.00	6.13	3.43	6.13
#FFFFFF	6.13	1.00	21.00	1.00
#000000	3.43	21.00	1.00	21.00
##FFFFFF	6.13	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#54524B

Deuteranopia (green-blind)

#736B48

Tritanopia (blue-blind)

#BD1E3F

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #ad374b;
/* rgb */ color: rgb(173, 55, 75);
/* oklch */ color: oklch(51.4% 0.153 14.5);

Tailwind

colors: {
  custom: {
    50: '#cb757d',
    500: '#ad374b',
    950: '#000000',
  },
}

SCSS

$custom: #ad374b;
$custom-light: #cb757d;
$custom-dark: #000000;

JSON

{
  "hex": "#ad374b",
  "rgb": {
    "r": 173,
    "g": 55,
    "b": 75
  },
  "hsl": {
    "h": 349.831,
    "s": 51.754,
    "l": 44.706
  },
  "oklch": {
    "l": 0.51422,
    "c": 0.15311,
    "h": 14.5
  },
  "luminance": 0.12125
}

Semantic roles & 50–950 ramp

primary

#AD374B

secondary

#7DC2B7

accent

#DBC34D

background

#FDF7F7

surface

#FAEDEE

border

#D3C8C9

text

#140909

muted

#837B7B

Preview Lab

Preview with #AD374B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →