#AD374A#AD374A
#AD374A is a mid, vivid red. Relative luminance 0.121; OKLCH L 51.4% C 0.153 H 15.0°. Best body text is #FFFFFF at 6.14:1 contrast (WCAG AA passes).
Color values
| HEX | #AD374A |
|---|---|
| RGB | rgb(173, 55, 74) |
| HSL | hsl(350, 52%, 45%) |
| HSV | hsv(350, 68%, 68%) |
| CMYK | cmyk(0%, 68.2%, 57.2%, 32.2%) |
| CIE-LAB | lab(41.40, 49.19, 16.00) |
| CIE-LCH | lch(41.40, 51.73, 18.02°) |
| OKLab | oklab(51.4% 0.1478 0.0397) |
| OKLCH | oklch(51.4% 0.153 15) |
| XYZ | xyz(19.8376, 12.1137, 7.7708) |
| Luminance | 0.1211 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Light Maroon
#A24857
ΔE00 4.51
Light Burgundy
#A8415B
ΔE00 4.94
Rouge
#AB1239
ΔE00 5.03
Dark Rose
#B5485D
ΔE00 5.05
Rose Red
#BE013C
ΔE00 5.07
Dusty Red
#B9484E
ΔE00 5.52
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD374A #37AD9A
analogous
#AD3785 #AD374A #AD5F37
triadic
#AD374A #4AAD37 #374AAD
tetradic
#AD374A #85AD37 #37AD9A #5F37AD
square
#AD374A #85AD37 #37AD9A #5F37AD
split-complementary
#AD374A #37AD5F #3785AD
monochromatic
#501922 #7F2836 #AD374A #CA576A #D88693
Accessibility & contrast
On white
6.14
#AD374A on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.42
#AD374A on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD374A
6.14:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD374A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD374A | 1.00 | 6.14 | 3.42 | 6.14 |
| #FFFFFF | 6.14 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.42 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.14 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#55524A
Deuteranopia (green-blind)
#736B47
Tritanopia (blue-blind)
#BD1E3F
Achromatopsia (no color)
#626262
Design tokens & code
CSS
--color: #ad374a; /* rgb */ color: rgb(173, 55, 74); /* oklch */ color: oklch(51.4% 0.153 15.0);
Tailwind
colors: {
custom: {
50: '#cb757c',
500: '#ad374a',
950: '#000000',
},
}SCSS
$custom: #ad374a; $custom-light: #cb757c; $custom-dark: #000000;
JSON
{
"hex": "#ad374a",
"rgb": {
"r": 173,
"g": 55,
"b": 74
},
"hsl": {
"h": 350.339,
"s": 51.754,
"l": 44.706
},
"oklch": {
"l": 0.51399,
"c": 0.15307,
"h": 15
},
"luminance": 0.12111
}Semantic roles & 50–950 ramp
primary
#AD374A
secondary
#7DC2B7
accent
#DBC44D
background
#FDF7F7
surface
#FAEDEE
border
#D3C8C9
text
#140909
muted
#837B7B