#AD3689#AD3689

#AD3689 is a mid, vivid pink. Relative luminance 0.133; OKLCH L 53.4% C 0.178 H 342.1°. Best body text is #FFFFFF at 5.73:1 contrast (WCAG AA passes).

Color values

HEX	#AD3689
RGB	rgb(173, 54, 137)
HSL	hsl(318, 52%, 45%)
HSV	hsv(318, 69%, 68%)
CMYK	cmyk(0%, 68.8%, 20.8%, 32.2%)
CIE-LAB	lab(43.26, 56.47, -20.33)
CIE-LCH	lch(43.26, 60.02, 340.20°)
OKLab	oklab(53.43% 0.1692 -0.0545)
OKLCH	oklch(53.43% 0.178 342.1)
XYZ	xyz(23.0688, 13.3310, 25.0203)
Luminance	0.1333 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3689 #36AD5A

analogous

#9636AD #AD3689 #AD364E

triadic

#AD3689 #89AD36 #3689AD

tetradic

#AD3689 #AD9636 #36AD5A #364EAD

square

#AD3689 #AD9636 #36AD5A #364EAD

split-complementary

#AD3689 #4EAD36 #36AD96

monochromatic

#50193F #7E2764 #AD3689 #CA56A7 #D985BF

Accessibility & contrast

On white

5.73

#AD3689 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.67

#AD3689 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3689

5.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3689	#FFFFFF	#000000	##FFFFFF
##AD3689	1.00	5.73	3.67	5.73
#FFFFFF	5.73	1.00	21.00	1.00
#000000	3.67	21.00	1.00	21.00
##FFFFFF	5.73	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#405A8B

Deuteranopia (green-blind)

#646D86

Tritanopia (blue-blind)

#B8375B

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #ad3689;
/* rgb */ color: rgb(173, 54, 137);
/* oklch */ color: oklch(53.4% 0.178 342.1);

Tailwind

colors: {
  custom: {
    50: '#c976ab',
    500: '#ad3689',
    950: '#000000',
  },
}

SCSS

$custom: #ad3689;
$custom-light: #c976ab;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3689",
  "rgb": {
    "r": 173,
    "g": 54,
    "b": 137
  },
  "hsl": {
    "h": 318.151,
    "s": 52.423,
    "l": 44.51
  },
  "oklch": {
    "l": 0.53428,
    "c": 0.17771,
    "h": 342.1
  },
  "luminance": 0.13329
}

Semantic roles & 50–950 ramp

primary

#AD3689

secondary

#7CC292

accent

#DC774C

background

#FCF7FA

surface

#F9EEF4

border

#D2C9CE

text

#140910

muted

#827B7F

Preview Lab

Preview with #AD3689

Body copy rendered with the generated semantic roles for this colour.

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