#AD3681#AD3681

#AD3681 is a mid, vivid pink. Relative luminance 0.131; OKLCH L 53.1% C 0.173 H 345.8°. Best body text is #FFFFFF at 5.80:1 contrast (WCAG AA passes).

Color values

HEX	#AD3681
RGB	rgb(173, 54, 129)
HSL	hsl(322, 52%, 45%)
HSV	hsv(322, 69%, 68%)
CMYK	cmyk(0%, 68.8%, 25.4%, 32.2%)
CIE-LAB	lab(42.93, 55.38, -15.95)
CIE-LCH	lch(42.93, 57.63, 343.93°)
OKLab	oklab(53.08% 0.1675 -0.0423)
OKLCH	oklch(53.08% 0.173 345.8)
XYZ	xyz(22.5161, 13.1099, 22.1093)
Luminance	0.1311 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3681 #36AD62

analogous

#9E36AD #AD3681 #AD3645

triadic

#AD3681 #81AD36 #3681AD

tetradic

#AD3681 #AD9E36 #36AD62 #3645AD

square

#AD3681 #AD9E36 #36AD62 #3645AD

split-complementary

#AD3681 #45AD36 #36AD9E

monochromatic

#50193B #7E275E #AD3681 #CA569F #D985BA

Accessibility & contrast

On white

5.80

#AD3681 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.62

#AD3681 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3681

5.80:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3681	#FFFFFF	#000000	##FFFFFF
##AD3681	1.00	5.80	3.62	5.80
#FFFFFF	5.80	1.00	21.00	1.00
#000000	3.62	21.00	1.00	21.00
##FFFFFF	5.80	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#445883

Deuteranopia (green-blind)

#676D7E

Tritanopia (blue-blind)

#B93457

Achromatopsia (no color)

#656565

Design tokens & code

CSS

--color: #ad3681;
/* rgb */ color: rgb(173, 54, 129);
/* oklch */ color: oklch(53.1% 0.173 345.8);

Tailwind

colors: {
  custom: {
    50: '#c976a5',
    500: '#ad3681',
    950: '#000000',
  },
}

SCSS

$custom: #ad3681;
$custom-light: #c976a5;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3681",
  "rgb": {
    "r": 173,
    "g": 54,
    "b": 129
  },
  "hsl": {
    "h": 322.185,
    "s": 52.423,
    "l": 44.51
  },
  "oklch": {
    "l": 0.53079,
    "c": 0.17272,
    "h": 345.8
  },
  "luminance": 0.13108
}

Semantic roles & 50–950 ramp

primary

#AD3681

secondary

#7CC296

accent

#DC814C

background

#FCF7FA

surface

#F9EEF4

border

#D2C9CE

text

#14090F

muted

#827B7F

Preview Lab

Preview with #AD3681

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →