#AD367F#AD367F
#AD367F is a mid, vivid pink. Relative luminance 0.131; OKLCH L 53.0% C 0.172 H 346.8°. Best body text is #FFFFFF at 5.82:1 contrast (WCAG AA passes).
Color values
| HEX | #AD367F |
|---|---|
| RGB | rgb(173, 54, 127) |
| HSL | hsl(323, 52%, 45%) |
| HSV | hsv(323, 69%, 68%) |
| CMYK | cmyk(0%, 68.8%, 26.6%, 32.2%) |
| CIE-LAB | lab(42.85, 55.11, -14.85) |
| CIE-LCH | lch(42.85, 57.08, 344.92°) |
| OKLab | oklab(53% 0.167 -0.0392) |
| OKLCH | oklch(53% 0.172 346.8) |
| XYZ | xyz(22.3845, 13.0572, 21.4160) |
| Luminance | 0.1305 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Mediumvioletred
#C71585
ΔE00 4.57
Magenta (survey)
#C20078
ΔE00 4.84
Red Violet
#9E0168
ΔE00 7.43
Light Plum
#9D5783
ΔE00 7.48
Ugly Purple
#A442A0
ΔE00 7.80
Purpleish
#98568D
ΔE00 8.04
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD367F #36AD64
analogous
#A036AD #AD367F #AD3644
triadic
#AD367F #7FAD36 #367FAD
tetradic
#AD367F #ADA036 #36AD64 #3644AD
square
#AD367F #ADA036 #36AD64 #3644AD
split-complementary
#AD367F #44AD36 #36ADA0
monochromatic
#50193B #7E275D #AD367F #CA569D #D985B8
Accessibility & contrast
On white
5.82
#AD367F on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.61
#AD367F on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD367F
5.82:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD367F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD367F | 1.00 | 5.82 | 3.61 | 5.82 |
| #FFFFFF | 5.82 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.61 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.82 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#455881
Deuteranopia (green-blind)
#676D7C
Tritanopia (blue-blind)
#B93356
Achromatopsia (no color)
#656565
Design tokens & code
CSS
--color: #ad367f; /* rgb */ color: rgb(173, 54, 127); /* oklch */ color: oklch(53.0% 0.172 346.8);
Tailwind
colors: {
custom: {
50: '#c976a4',
500: '#ad367f',
950: '#000000',
},
}SCSS
$custom: #ad367f; $custom-light: #c976a4; $custom-dark: #000000;
JSON
{
"hex": "#ad367f",
"rgb": {
"r": 173,
"g": 54,
"b": 127
},
"hsl": {
"h": 323.193,
"s": 52.423,
"l": 44.51
},
"oklch": {
"l": 0.52995,
"c": 0.17154,
"h": 346.8
},
"luminance": 0.13055
}Semantic roles & 50–950 ramp
primary
#AD367F
secondary
#7CC297
accent
#DC844C
background
#FCF7FA
surface
#F9EEF4
border
#D2C9CE
text
#14090F
muted
#827B7F