#AD367D#AD367D
#AD367D is a mid, vivid pink. Relative luminance 0.130; OKLCH L 52.9% C 0.170 H 347.7°. Best body text is #FFFFFF at 5.83:1 contrast (WCAG AA passes).
Color values
| HEX | #AD367D |
|---|---|
| RGB | rgb(173, 54, 125) |
| HSL | hsl(324, 52%, 45%) |
| HSV | hsv(324, 69%, 68%) |
| CMYK | cmyk(0%, 68.8%, 27.7%, 32.2%) |
| CIE-LAB | lab(42.77, 54.85, -13.74) |
| CIE-LCH | lch(42.77, 56.55, 345.94°) |
| OKLab | oklab(52.91% 0.1665 -0.0362) |
| OKLCH | oklch(52.91% 0.17 347.7) |
| XYZ | xyz(22.2554, 13.0056, 20.7363) |
| Luminance | 0.1300 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Mediumvioletred
#C71585
ΔE00 4.60
Magenta (survey)
#C20078
ΔE00 4.67
Red Violet
#9E0168
ΔE00 7.33
Light Plum
#9D5783
ΔE00 7.48
Deep Magenta
#A0025C
ΔE00 8.21
Purpleish
#98568D
ΔE00 8.24
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD367D #36AD66
analogous
#A236AD #AD367D #AD3641
triadic
#AD367D #7DAD36 #367DAD
tetradic
#AD367D #ADA236 #36AD66 #3641AD
square
#AD367D #ADA236 #36AD66 #3641AD
split-complementary
#AD367D #41AD36 #36ADA2
monochromatic
#50193A #7E275B #AD367D #CA569B #D985B7
Accessibility & contrast
On white
5.83
#AD367D on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.60
#AD367D on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD367D
5.83:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD367D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD367D | 1.00 | 5.83 | 3.60 | 5.83 |
| #FFFFFF | 5.83 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.60 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.83 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#46587F
Deuteranopia (green-blind)
#686D7A
Tritanopia (blue-blind)
#B93255
Achromatopsia (no color)
#656565
Design tokens & code
CSS
--color: #ad367d; /* rgb */ color: rgb(173, 54, 125); /* oklch */ color: oklch(52.9% 0.170 347.7);
Tailwind
colors: {
custom: {
50: '#c976a2',
500: '#ad367d',
950: '#000000',
},
}SCSS
$custom: #ad367d; $custom-light: #c976a2; $custom-dark: #000000;
JSON
{
"hex": "#ad367d",
"rgb": {
"r": 173,
"g": 54,
"b": 125
},
"hsl": {
"h": 324.202,
"s": 52.423,
"l": 44.51
},
"oklch": {
"l": 0.52913,
"c": 0.1704,
"h": 347.7
},
"luminance": 0.13003
}Semantic roles & 50–950 ramp
primary
#AD367D
secondary
#7CC299
accent
#DC864C
background
#FCF7FA
surface
#F9EEF3
border
#D2C9CD
text
#14090F
muted
#827B7F