#AD3671#AD3671

#AD3671 is a mid, vivid pink. Relative luminance 0.127; OKLCH L 52.4% C 0.164 H 353.8°. Best body text is #FFFFFF at 5.93:1 contrast (WCAG AA passes).

Color values

HEX	#AD3671
RGB	rgb(173, 54, 113)
HSL	hsl(330, 52%, 45%)
HSV	hsv(330, 69%, 68%)
CMYK	cmyk(0%, 68.8%, 34.7%, 32.2%)
CIE-LAB	lab(42.33, 53.37, -6.99)
CIE-LCH	lch(42.33, 53.83, 352.54°)
OKLab	oklab(52.45% 0.1632 -0.0178)
OKLCH	oklch(52.45% 0.164 353.8)
XYZ	xyz(21.5346, 12.7173, 16.9402)
Luminance	0.1272 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3671 #36AD72

analogous

#AD36AD #AD3671 #AD3636

triadic

#AD3671 #71AD36 #3671AD

tetradic

#AD3671 #ADAD36 #36AD72 #3636AD

square

#AD3671 #ADAD36 #36AD72 #3636AD

split-complementary

#AD3671 #36AD36 #36ADAD

monochromatic

#501934 #7E2753 #AD3671 #CA5690 #D985AE

Accessibility & contrast

On white

5.93

#AD3671 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.54

#AD3671 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3671

5.93:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3671	#FFFFFF	#000000	##FFFFFF
##AD3671	1.00	5.93	3.54	5.93
#FFFFFF	5.93	1.00	21.00	1.00
#000000	3.54	21.00	1.00	21.00
##FFFFFF	5.93	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4A5673

Deuteranopia (green-blind)

#6B6C6E

Tritanopia (blue-blind)

#BA2D4F

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #ad3671;
/* rgb */ color: rgb(173, 54, 113);
/* oklch */ color: oklch(52.4% 0.164 353.8);

Tailwind

colors: {
  custom: {
    50: '#ca7699',
    500: '#ad3671',
    950: '#000000',
  },
}

SCSS

$custom: #ad3671;
$custom-light: #ca7699;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3671",
  "rgb": {
    "r": 173,
    "g": 54,
    "b": 113
  },
  "hsl": {
    "h": 330.252,
    "s": 52.423,
    "l": 44.51
  },
  "oklch": {
    "l": 0.52448,
    "c": 0.1642,
    "h": 353.8
  },
  "luminance": 0.12715
}

Semantic roles & 50–950 ramp

primary

#AD3671

secondary

#7CC2A0

accent

#DC954C

background

#FCF7F9

surface

#F9EDF2

border

#D2C8CC

text

#14090E

muted

#827B7E

Preview Lab

Preview with #AD3671

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →