#AD3651#AD3651

#AD3651 is a mid, vivid red. Relative luminance 0.121; OKLCH L 51.5% C 0.155 H 11.0°. Best body text is #FFFFFF at 6.13:1 contrast (WCAG AA passes).

Color values

HEX	#AD3651
RGB	rgb(173, 54, 81)
HSL	hsl(346, 52%, 45%)
HSV	hsv(346, 69%, 68%)
CMYK	cmyk(0%, 68.8%, 53.2%, 32.2%)
CIE-LAB	lab(41.41, 50.16, 11.64)
CIE-LCH	lch(41.41, 51.49, 13.06°)
OKLab	oklab(51.46% 0.1519 0.0296)
OKLCH	oklch(51.46% 0.155 11)
XYZ	xyz(20.0397, 12.1193, 9.0670)
Luminance	0.1212 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3651 #36AD92

analogous

#AD368C #AD3651 #AD5736

triadic

#AD3651 #51AD36 #3651AD

tetradic

#AD3651 #8CAD36 #36AD92 #5736AD

square

#AD3651 #8CAD36 #36AD92 #5736AD

split-complementary

#AD3651 #36AD57 #368CAD

monochromatic

#501925 #7E273B #AD3651 #CA5670 #D98598

Accessibility & contrast

On white

6.13

#AD3651 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.42

#AD3651 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3651

6.13:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3651	#FFFFFF	#000000	##FFFFFF
##AD3651	1.00	6.13	3.42	6.13
#FFFFFF	6.13	1.00	21.00	1.00
#000000	3.42	21.00	1.00	21.00
##FFFFFF	6.13	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#535251

Deuteranopia (green-blind)

#716B4E

Tritanopia (blue-blind)

#BD1F41

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #ad3651;
/* rgb */ color: rgb(173, 54, 81);
/* oklch */ color: oklch(51.5% 0.155 11.0);

Tailwind

colors: {
  custom: {
    50: '#cb7581',
    500: '#ad3651',
    950: '#000000',
  },
}

SCSS

$custom: #ad3651;
$custom-light: #cb7581;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3651",
  "rgb": {
    "r": 173,
    "g": 54,
    "b": 81
  },
  "hsl": {
    "h": 346.387,
    "s": 52.423,
    "l": 44.51
  },
  "oklch": {
    "l": 0.51457,
    "c": 0.15477,
    "h": 11
  },
  "luminance": 0.12117
}

Semantic roles & 50–950 ramp

primary

#AD3651

secondary

#7CC2B3

accent

#DCBB4C

background

#FDF7F7

surface

#FAEDEE

border

#D3C8C9

text

#14090A

muted

#837B7C

Preview Lab

Preview with #AD3651

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →