#AD361D#AD361D

#AD361D is a mid, vivid red. Relative luminance 0.116; OKLCH L 50.6% C 0.159 H 33.5°. Best body text is #FFFFFF at 6.32:1 contrast (WCAG AA passes).

Color values

HEX	#AD361D
RGB	rgb(173, 54, 29)
HSL	hsl(10, 71%, 40%)
HSV	hsv(10, 83%, 68%)
CMYK	cmyk(0%, 68.8%, 83.2%, 32.2%)
CIE-LAB	lab(40.60, 47.26, 41.38)
CIE-LCH	lch(40.60, 62.82, 41.21°)
OKLab	oklab(50.59% 0.1329 0.088)
OKLCH	oklch(50.59% 0.159 33.5)
XYZ	xyz(18.7767, 11.6141, 2.4152)
Luminance	0.1161 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD361D #1D94AD

analogous

#AD1D4C #AD361D #AD7E1D

triadic

#AD361D #1DAD36 #361DAD

tetradic

#AD361D #4CAD1D #1D94AD #7E1DAD

square

#AD361D #4CAD1D #1D94AD #7E1DAD

split-complementary

#AD361D #1DAD7E #1D4CAD

monochromatic

#44150B #792614 #AD361D #DC4A2C #E47760

Accessibility & contrast

On white

6.32

#AD361D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.32

#AD361D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD361D

6.32:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD361D	#FFFFFF	#000000	##FFFFFF
##AD361D	1.00	6.32	3.32	6.32
#FFFFFF	6.32	1.00	21.00	1.00
#000000	3.32	21.00	1.00	21.00
##FFFFFF	6.32	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#594F19

Deuteranopia (green-blind)

#766917

Tritanopia (blue-blind)

#BF0B31

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #ad361d;
/* rgb */ color: rgb(173, 54, 29);
/* oklch */ color: oklch(50.6% 0.159 33.5);

Tailwind

colors: {
  custom: {
    50: '#ce745c',
    500: '#ad361d',
    950: '#000000',
  },
}

SCSS

$custom: #ad361d;
$custom-light: #ce745c;
$custom-dark: #000000;

JSON

{
  "hex": "#ad361d",
  "rgb": {
    "r": 173,
    "g": 54,
    "b": 29
  },
  "hsl": {
    "h": 10.417,
    "s": 71.287,
    "l": 39.608
  },
  "oklch": {
    "l": 0.50592,
    "c": 0.15939,
    "h": 33.5
  },
  "luminance": 0.11611
}

Semantic roles & 50–950 ramp

primary

#AD361D

secondary

#5DB6C9

accent

#CFEE3A

background

#FDF7F5

surface

#FBEDE9

border

#D4C8C5

text

#150904

muted

#837B79

Preview Lab

Preview with #AD361D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →