#AD35B4#AD35B4

#AD35B4 is a mid, highly saturated purple. Relative luminance 0.147; OKLCH L 55.6% C 0.211 H 325.6°. Best body text is #FFFFFF at 5.32:1 contrast (WCAG AA passes).

Color values

HEX	#AD35B4
RGB	rgb(173, 53, 180)
HSL	hsl(297, 55%, 46%)
HSV	hsv(297, 71%, 71%)
CMYK	cmyk(3.9%, 70.6%, 0%, 29.4%)
CIE-LAB	lab(45.26, 63.60, -42.92)
CIE-LCH	lch(45.26, 76.72, 325.99°)
OKLab	oklab(55.57% 0.1741 -0.1193)
OKLCH	oklch(55.57% 0.211 325.6)
XYZ	xyz(26.7443, 14.7275, 44.6052)
Luminance	0.1473 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD35B4 #3CB435

analogous

#6D35B4 #AD35B4 #B4357B

triadic

#AD35B4 #B4AD35 #35B4AD

tetradic

#AD35B4 #B46D35 #3CB435 #357BB4

square

#AD35B4 #B46D35 #3CB435 #357BB4

split-complementary

#AD35B4 #7BB435 #35B46D

monochromatic

#521955 #802785 #AD35B4 #C758CE #D788DC

Accessibility & contrast

On white

5.32

#AD35B4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.95

#AD35B4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD35B4

5.32:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD35B4	#FFFFFF	#000000	##FFFFFF
##AD35B4	1.00	5.32	3.95	5.32
#FFFFFF	5.32	1.00	21.00	1.00
#000000	3.95	21.00	1.00	21.00
##FFFFFF	5.32	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1562B8

Deuteranopia (green-blind)

#5070B1

Tritanopia (blue-blind)

#B14A71

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #ad35b4;
/* rgb */ color: rgb(173, 53, 180);
/* oklch */ color: oklch(55.6% 0.211 325.6);

Tailwind

colors: {
  custom: {
    50: '#c977cb',
    500: '#ad35b4',
    950: '#000000',
  },
}

SCSS

$custom: #ad35b4;
$custom-light: #c977cb;
$custom-dark: #000000;

JSON

{
  "hex": "#ad35b4",
  "rgb": {
    "r": 173,
    "g": 53,
    "b": 180
  },
  "hsl": {
    "h": 296.693,
    "s": 54.506,
    "l": 45.686
  },
  "oklch": {
    "l": 0.55567,
    "c": 0.21101,
    "h": 325.6
  },
  "luminance": 0.14726
}

Semantic roles & 50–950 ramp

primary

#AD35B4

secondary

#83C67F

accent

#DE4A52

background

#FCF7FC

surface

#F9EEF8

border

#D2C9D1

text

#140A13

muted

#827C82

Preview Lab

Preview with #AD35B4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →