#AD35A2#AD35A2

#AD35A2 is a mid, vivid purple. Relative luminance 0.140; OKLCH L 54.6% C 0.197 H 331.9°. Best body text is #FFFFFF at 5.51:1 contrast (WCAG AA passes).

Color values

HEX	#AD35A2
RGB	rgb(173, 53, 162)
HSL	hsl(306, 53%, 44%)
HSV	hsv(306, 69%, 68%)
CMYK	cmyk(0%, 69.4%, 6.4%, 32.2%)
CIE-LAB	lab(44.29, 60.60, -33.79)
CIE-LCH	lch(44.29, 69.38, 330.86°)
OKLab	oklab(54.56% 0.1735 -0.0928)
OKLCH	oklch(54.56% 0.197 331.9)
XYZ	xyz(25.0283, 14.0411, 35.5674)
Luminance	0.1404 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD35A2 #35AD40

analogous

#7C35AD #AD35A2 #AD3566

triadic

#AD35A2 #A2AD35 #35A2AD

tetradic

#AD35A2 #AD7C35 #35AD40 #3566AD

square

#AD35A2 #AD7C35 #35AD40 #3566AD

split-complementary

#AD35A2 #66AD35 #35AD7C

monochromatic

#4F184A #7E2776 #AD35A2 #CB54C0 #D983D1

Accessibility & contrast

On white

5.51

#AD35A2 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.81

#AD35A2 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD35A2

5.51:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD35A2	#FFFFFF	#000000	##FFFFFF
##AD35A2	1.00	5.51	3.81	5.51
#FFFFFF	5.51	1.00	21.00	1.00
#000000	3.81	21.00	1.00	21.00
##FFFFFF	5.51	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2E5EA5

Deuteranopia (green-blind)

#5A6F9F

Tritanopia (blue-blind)

#B44267

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #ad35a2;
/* rgb */ color: rgb(173, 53, 162);
/* oklch */ color: oklch(54.6% 0.197 331.9);

Tailwind

colors: {
  custom: {
    50: '#c977be',
    500: '#ad35a2',
    950: '#000000',
  },
}

SCSS

$custom: #ad35a2;
$custom-light: #c977be;
$custom-dark: #000000;

JSON

{
  "hex": "#ad35a2",
  "rgb": {
    "r": 173,
    "g": 53,
    "b": 162
  },
  "hsl": {
    "h": 305.5,
    "s": 53.097,
    "l": 44.314
  },
  "oklch": {
    "l": 0.54559,
    "c": 0.1968,
    "h": 331.9
  },
  "luminance": 0.14039
}

Semantic roles & 50–950 ramp

primary

#AD35A2

secondary

#7BC382

accent

#DD594B

background

#FCF7FB

surface

#F9EEF7

border

#D2C9D0

text

#140912

muted

#827B81

Preview Lab

Preview with #AD35A2

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →