#AD3591#AD3591

#AD3591 is a mid, vivid pink. Relative luminance 0.135; OKLCH L 53.7% C 0.184 H 338.6°. Best body text is #FFFFFF at 5.68:1 contrast (WCAG AA passes).

Color values

HEX	#AD3591
RGB	rgb(173, 53, 145)
HSL	hsl(314, 53%, 44%)
HSV	hsv(314, 69%, 68%)
CMYK	cmyk(0%, 69.4%, 16.2%, 32.2%)
CIE-LAB	lab(43.47, 57.99, -24.85)
CIE-LCH	lch(43.47, 63.10, 336.80°)
OKLab	oklab(53.7% 0.1717 -0.0673)
OKLCH	oklch(53.7% 0.184 338.6)
XYZ	xyz(23.6180, 13.4769, 28.1400)
Luminance	0.1348 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3591 #35AD51

analogous

#8D35AD #AD3591 #AD3555

triadic

#AD3591 #91AD35 #3591AD

tetradic

#AD3591 #AD8D35 #35AD51 #3555AD

square

#AD3591 #AD8D35 #35AD51 #3555AD

split-complementary

#AD3591 #55AD35 #35AD8D

monochromatic

#4F1842 #7E276A #AD3591 #CB54AF #D983C5

Accessibility & contrast

On white

5.68

#AD3591 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.70

#AD3591 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3591

5.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3591	#FFFFFF	#000000	##FFFFFF
##AD3591	1.00	5.68	3.70	5.68
#FFFFFF	5.68	1.00	21.00	1.00
#000000	3.70	21.00	1.00	21.00
##FFFFFF	5.68	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3B5B94

Deuteranopia (green-blind)

#616D8E

Tritanopia (blue-blind)

#B73A5E

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #ad3591;
/* rgb */ color: rgb(173, 53, 145);
/* oklch */ color: oklch(53.7% 0.184 338.6);

Tailwind

colors: {
  custom: {
    50: '#c976b1',
    500: '#ad3591',
    950: '#000000',
  },
}

SCSS

$custom: #ad3591;
$custom-light: #c976b1;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3591",
  "rgb": {
    "r": 173,
    "g": 53,
    "b": 145
  },
  "hsl": {
    "h": 314,
    "s": 53.097,
    "l": 44.314
  },
  "oklch": {
    "l": 0.537,
    "c": 0.18438,
    "h": 338.6
  },
  "luminance": 0.13475
}

Semantic roles & 50–950 ramp

primary

#AD3591

secondary

#7BC38C

accent

#DD6D4B

background

#FCF7FA

surface

#F9EEF5

border

#D2C9CF

text

#140910

muted

#827B7F

Preview Lab

Preview with #AD3591

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →