#AD357C#AD357C
#AD357C is a mid, vivid pink. Relative luminance 0.129; OKLCH L 52.8% C 0.171 H 348.1°. Best body text is #FFFFFF at 5.87:1 contrast (WCAG AA passes).
Color values
| HEX | #AD357C |
|---|---|
| RGB | rgb(173, 53, 124) |
| HSL | hsl(325, 53%, 44%) |
| HSV | hsv(325, 69%, 68%) |
| CMYK | cmyk(0%, 69.4%, 28.3%, 32.2%) |
| CIE-LAB | lab(42.59, 55.11, -13.39) |
| CIE-LCH | lch(42.59, 56.71, 346.34°) |
| OKLab | oklab(52.77% 0.1675 -0.0352) |
| OKLCH | oklch(52.77% 0.171 348.1) |
| XYZ | xyz(22.1458, 12.8881, 20.3862) |
| Luminance | 0.1289 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Magenta (survey)
#C20078
ΔE00 4.53
Mediumvioletred
#C71585
ΔE00 4.60
Red Violet
#9E0168
ΔE00 7.14
Light Plum
#9D5783
ΔE00 7.64
Deep Magenta
#A0025C
ΔE00 7.98
Purpleish
#98568D
ΔE00 8.44
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD357C #35AD66
analogous
#A235AD #AD357C #AD3540
triadic
#AD357C #7CAD35 #357CAD
tetradic
#AD357C #ADA235 #35AD66 #3540AD
square
#AD357C #ADA235 #35AD66 #3540AD
split-complementary
#AD357C #40AD35 #35ADA2
monochromatic
#4F1839 #7E275A #AD357C #CB549A #D983B6
Accessibility & contrast
On white
5.87
#AD357C on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.58
#AD357C on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD357C
5.87:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD357C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD357C | 1.00 | 5.87 | 3.58 | 5.87 |
| #FFFFFF | 5.87 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.58 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.87 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#45577E
Deuteranopia (green-blind)
#686C79
Tritanopia (blue-blind)
#B93054
Achromatopsia (no color)
#656565
Design tokens & code
CSS
--color: #ad357c; /* rgb */ color: rgb(173, 53, 124); /* oklch */ color: oklch(52.8% 0.171 348.1);
Tailwind
colors: {
custom: {
50: '#c976a2',
500: '#ad357c',
950: '#000000',
},
}SCSS
$custom: #ad357c; $custom-light: #c976a2; $custom-dark: #000000;
JSON
{
"hex": "#ad357c",
"rgb": {
"r": 173,
"g": 53,
"b": 124
},
"hsl": {
"h": 324.5,
"s": 53.097,
"l": 44.314
},
"oklch": {
"l": 0.5277,
"c": 0.17113,
"h": 348.1
},
"luminance": 0.12886
}Semantic roles & 50–950 ramp
primary
#AD357C
secondary
#7BC398
accent
#DD874B
background
#FCF7F9
surface
#F9EDF2
border
#D2C8CC
text
#14090F
muted
#827B7E