#AD3573#AD3573

#AD3573 is a mid, vivid pink. Relative luminance 0.127; OKLCH L 52.4% C 0.166 H 352.6°. Best body text is #FFFFFF at 5.94:1 contrast (WCAG AA passes).

Color values

HEX	#AD3573
RGB	rgb(173, 53, 115)
HSL	hsl(329, 53%, 44%)
HSV	hsv(329, 69%, 68%)
CMYK	cmyk(0%, 69.4%, 33.5%, 32.2%)
CIE-LAB	lab(42.26, 54.00, -8.34)
CIE-LCH	lch(42.26, 54.64, 351.22°)
OKLab	oklab(52.42% 0.1651 -0.0214)
OKLCH	oklch(52.42% 0.166 352.6)
XYZ	xyz(21.6024, 12.6707, 17.5244)
Luminance	0.1267 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3573 #35AD6F

analogous

#AB35AD #AD3573 #AD3537

triadic

#AD3573 #73AD35 #3573AD

tetradic

#AD3573 #ADAB35 #35AD6F #3537AD

square

#AD3573 #ADAB35 #35AD6F #3537AD

split-complementary

#AD3573 #37AD35 #35ADAB

monochromatic

#4F1835 #7E2754 #AD3573 #CB5492 #D983B0

Accessibility & contrast

On white

5.94

#AD3573 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.53

#AD3573 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3573

5.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3573	#FFFFFF	#000000	##FFFFFF
##AD3573	1.00	5.94	3.53	5.94
#FFFFFF	5.94	1.00	21.00	1.00
#000000	3.53	21.00	1.00	21.00
##FFFFFF	5.94	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#495675

Deuteranopia (green-blind)

#6A6C70

Tritanopia (blue-blind)

#BA2C4F

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #ad3573;
/* rgb */ color: rgb(173, 53, 115);
/* oklch */ color: oklch(52.4% 0.166 352.6);

Tailwind

colors: {
  custom: {
    50: '#ca759b',
    500: '#ad3573',
    950: '#000000',
  },
}

SCSS

$custom: #ad3573;
$custom-light: #ca759b;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3573",
  "rgb": {
    "r": 173,
    "g": 53,
    "b": 115
  },
  "hsl": {
    "h": 329,
    "s": 53.097,
    "l": 44.314
  },
  "oklch": {
    "l": 0.52418,
    "c": 0.16644,
    "h": 352.6
  },
  "luminance": 0.12668
}

Semantic roles & 50–950 ramp

primary

#AD3573

secondary

#7BC39E

accent

#DD914B

background

#FCF7F9

surface

#F9EDF2

border

#D2C8CC

text

#14090E

muted

#827B7E

Preview Lab

Preview with #AD3573

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →