#AD3545#AD3545

#AD3545 is a mid, vivid red. Relative luminance 0.119; OKLCH L 51.1% C 0.155 H 17.0°. Best body text is #FFFFFF at 6.23:1 contrast (WCAG AA passes).

Color values

HEX	#AD3545
RGB	rgb(173, 53, 69)
HSL	hsl(352, 53%, 44%)
HSV	hsv(352, 69%, 68%)
CMYK	cmyk(0%, 69.4%, 60.1%, 32.2%)
CIE-LAB	lab(41.00, 49.63, 18.58)
CIE-LCH	lch(41.00, 53.00, 20.52°)
OKLab	oklab(51.07% 0.1484 0.0455)
OKLCH	oklch(51.07% 0.155 17)
XYZ	xyz(19.5828, 11.8628, 6.8877)
Luminance	0.1186 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3545 #35AD9D

analogous

#AD3581 #AD3545 #AD6135

triadic

#AD3545 #45AD35 #3545AD

tetradic

#AD3545 #81AD35 #35AD9D #6135AD

square

#AD3545 #81AD35 #35AD9D #6135AD

split-complementary

#AD3545 #35AD61 #3581AD

monochromatic

#4F1820 #7E2732 #AD3545 #CB5464 #D9838F

Accessibility & contrast

On white

6.23

#AD3545 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.37

#AD3545 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3545

6.23:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3545	#FFFFFF	#000000	##FFFFFF
##AD3545	1.00	6.23	3.37	6.23
#FFFFFF	6.23	1.00	21.00	1.00
#000000	3.37	21.00	1.00	21.00
##FFFFFF	6.23	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#545145

Deuteranopia (green-blind)

#736A42

Tritanopia (blue-blind)

#BD183C

Achromatopsia (no color)

#616161

Design tokens & code

CSS

--color: #ad3545;
/* rgb */ color: rgb(173, 53, 69);
/* oklch */ color: oklch(51.1% 0.155 17.0);

Tailwind

colors: {
  custom: {
    50: '#cc7478',
    500: '#ad3545',
    950: '#000000',
  },
}

SCSS

$custom: #ad3545;
$custom-light: #cc7478;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3545",
  "rgb": {
    "r": 173,
    "g": 53,
    "b": 69
  },
  "hsl": {
    "h": 352,
    "s": 53.097,
    "l": 44.314
  },
  "oklch": {
    "l": 0.51068,
    "c": 0.15521,
    "h": 17
  },
  "luminance": 0.1186
}

Semantic roles & 50–950 ramp

primary

#AD3545

secondary

#7BC3B9

accent

#DDC94B

background

#FDF7F7

surface

#FAEDED

border

#D3C8C8

text

#150909

muted

#837B7B

Preview Lab

Preview with #AD3545

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →