#AD353E#AD353E

#AD353E is a mid, vivid red. Relative luminance 0.118; OKLCH L 50.9% C 0.155 H 20.5°. Best body text is #FFFFFF at 6.26:1 contrast (WCAG AA passes).

Color values

HEX	#AD353E
RGB	rgb(173, 53, 62)
HSL	hsl(356, 53%, 44%)
HSV	hsv(356, 69%, 68%)
CMYK	cmyk(0%, 69.4%, 64.2%, 32.2%)
CIE-LAB	lab(40.87, 49.17, 22.75)
CIE-LCH	lch(40.87, 54.18, 24.83°)
OKLab	oklab(50.93% 0.1456 0.0544)
OKLCH	oklch(50.93% 0.155 20.5)
XYZ	xyz(19.3782, 11.7810, 5.8101)
Luminance	0.1178 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD353E #35ADA4

analogous

#AD357A #AD353E #AD6835

triadic

#AD353E #3EAD35 #353EAD

tetradic

#AD353E #7AAD35 #35ADA4 #6835AD

square

#AD353E #7AAD35 #35ADA4 #6835AD

split-complementary

#AD353E #35AD68 #357AAD

monochromatic

#4F181C #7E272D #AD353E #CB545D #D9838A

Accessibility & contrast

On white

6.26

#AD353E on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.36

#AD353E on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD353E

6.26:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD353E	#FFFFFF	#000000	##FFFFFF
##AD353E	1.00	6.26	3.36	6.26
#FFFFFF	6.26	1.00	21.00	1.00
#000000	3.36	21.00	1.00	21.00
##FFFFFF	6.26	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#55503D

Deuteranopia (green-blind)

#746A3B

Tritanopia (blue-blind)

#BE1539

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #ad353e;
/* rgb */ color: rgb(173, 53, 62);
/* oklch */ color: oklch(50.9% 0.155 20.5);

Tailwind

colors: {
  custom: {
    50: '#cc7473',
    500: '#ad353e',
    950: '#000000',
  },
}

SCSS

$custom: #ad353e;
$custom-light: #cc7473;
$custom-dark: #000000;

JSON

{
  "hex": "#ad353e",
  "rgb": {
    "r": 173,
    "g": 53,
    "b": 62
  },
  "hsl": {
    "h": 355.5,
    "s": 53.097,
    "l": 44.314
  },
  "oklch": {
    "l": 0.50928,
    "c": 0.15544,
    "h": 20.5
  },
  "luminance": 0.11778
}

Semantic roles & 50–950 ramp

primary

#AD353E

secondary

#7BC3BD

accent

#DDD24B

background

#FDF7F6

surface

#FAEDEC

border

#D3C8C7

text

#150908

muted

#837B7B

Preview Lab

Preview with #AD353E

Body copy rendered with the generated semantic roles for this colour.

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