#AD353A#AD353A

#AD353A is a mid, vivid red. Relative luminance 0.117; OKLCH L 50.9% C 0.156 H 22.4°. Best body text is #FFFFFF at 6.27:1 contrast (WCAG AA passes).

Color values

HEX	#AD353A
RGB	rgb(173, 53, 58)
HSL	hsl(358, 53%, 44%)
HSV	hsv(358, 69%, 68%)
CMYK	cmyk(0%, 69.4%, 66.5%, 32.2%)
CIE-LAB	lab(40.80, 48.93, 25.12)
CIE-LCH	lch(40.80, 55.00, 27.18°)
OKLab	oklab(50.86% 0.144 0.0593)
OKLCH	oklch(50.86% 0.156 22.4)
XYZ	xyz(19.2724, 11.7387, 5.2531)
Luminance	0.1174 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD353A #35ADA8

analogous

#AD3576 #AD353A #AD6C35

triadic

#AD353A #3AAD35 #353AAD

tetradic

#AD353A #76AD35 #35ADA8 #6C35AD

square

#AD353A #76AD35 #35ADA8 #6C35AD

split-complementary

#AD353A #35AD6C #3576AD

monochromatic

#4F181B #7E272A #AD353A #CB5459 #D98387

Accessibility & contrast

On white

6.27

#AD353A on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.35

#AD353A on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD353A

6.27:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD353A	#FFFFFF	#000000	##FFFFFF
##AD353A	1.00	6.27	3.35	6.27
#FFFFFF	6.27	1.00	21.00	1.00
#000000	3.35	21.00	1.00	21.00
##FFFFFF	6.27	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#565039

Deuteranopia (green-blind)

#746A37

Tritanopia (blue-blind)

#BE1338

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #ad353a;
/* rgb */ color: rgb(173, 53, 58);
/* oklch */ color: oklch(50.9% 0.156 22.4);

Tailwind

colors: {
  custom: {
    50: '#cd7470',
    500: '#ad353a',
    950: '#000000',
  },
}

SCSS

$custom: #ad353a;
$custom-light: #cd7470;
$custom-dark: #000000;

JSON

{
  "hex": "#ad353a",
  "rgb": {
    "r": 173,
    "g": 53,
    "b": 58
  },
  "hsl": {
    "h": 357.5,
    "s": 53.097,
    "l": 44.314
  },
  "oklch": {
    "l": 0.50855,
    "c": 0.15576,
    "h": 22.4
  },
  "luminance": 0.11736
}

Semantic roles & 50–950 ramp

primary

#AD353A

secondary

#7BC3C0

accent

#DDD64B

background

#FDF7F6

surface

#FAEDEC

border

#D3C8C7

text

#150907

muted

#837B7A

Preview Lab

Preview with #AD353A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →