#AD351F#AD351F
#AD351F is a mid, vivid red. Relative luminance 0.115; OKLCH L 50.5% C 0.160 H 32.6°. Best body text is #FFFFFF at 6.35:1 contrast (WCAG AA passes).
Color values
| HEX | #AD351F |
|---|---|
| RGB | rgb(173, 53, 31) |
| HSL | hsl(9, 70%, 40%) |
| HSV | hsv(9, 82%, 68%) |
| CMYK | cmyk(0%, 69.4%, 82.1%, 32.2%) |
| CIE-LAB | lab(40.46, 47.72, 40.25) |
| CIE-LCH | lch(40.46, 62.43, 40.14°) |
| OKLab | oklab(50.5% 0.1347 0.0862) |
| OKLCH | oklch(50.5% 0.16 32.6) |
| XYZ | xyz(18.7562, 11.5322, 2.5344) |
| Luminance | 0.1153 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Brick
#A03623
ΔE00 2.76
Rusty Red
#AF2F0D
ΔE00 2.98
Brownish Red
#9E3623
ΔE00 3.15
Rust Red
#AA2704
ΔE00 3.99
Firebrick
#B22222
ΔE00 4.44
Burnt Red
#9F2305
ΔE00 5.12
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD351F #1F97AD
analogous
#AD1F50 #AD351F #AD7C1F
triadic
#AD351F #1FAD35 #351FAD
tetradic
#AD351F #50AD1F #1F97AD #7C1FAD
square
#AD351F #50AD1F #1F97AD #7C1FAD
split-complementary
#AD351F #1FAD7C #1F50AD
monochromatic
#45150C #792516 #AD351F #DA4A2F #E37763
Accessibility & contrast
On white
6.35
#AD351F on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.31
#AD351F on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD351F
6.35:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD351F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD351F | 1.00 | 6.35 | 3.31 | 6.35 |
| #FFFFFF | 6.35 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.31 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.35 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#584F1B
Deuteranopia (green-blind)
#766919
Tritanopia (blue-blind)
#BF0831
Achromatopsia (no color)
#5F5F5F
Design tokens & code
CSS
--color: #ad351f; /* rgb */ color: rgb(173, 53, 31); /* oklch */ color: oklch(50.5% 0.160 32.6);
Tailwind
colors: {
custom: {
50: '#ce735d',
500: '#ad351f',
950: '#000000',
},
}SCSS
$custom: #ad351f; $custom-light: #ce735d; $custom-dark: #000000;
JSON
{
"hex": "#ad351f",
"rgb": {
"r": 173,
"g": 53,
"b": 31
},
"hsl": {
"h": 9.296,
"s": 69.608,
"l": 40
},
"oklch": {
"l": 0.50497,
"c": 0.15993,
"h": 32.6
},
"luminance": 0.11529
}Semantic roles & 50–950 ramp
primary
#AD351F
secondary
#60B8C8
accent
#D1EC3B
background
#FDF7F5
surface
#FBEDE9
border
#D4C8C5
text
#150904
muted
#837B79