#AD348F#AD348F

#AD348F is a mid, vivid pink. Relative luminance 0.133; OKLCH L 53.5% C 0.184 H 339.4°. Best body text is #FFFFFF at 5.73:1 contrast (WCAG AA passes).

Color values

HEX	#AD348F
RGB	rgb(173, 52, 143)
HSL	hsl(315, 54%, 44%)
HSV	hsv(315, 70%, 68%)
CMYK	cmyk(0%, 69.9%, 17.3%, 32.2%)
CIE-LAB	lab(43.25, 58.08, -23.99)
CIE-LCH	lch(43.25, 62.84, 337.56°)
OKLab	oklab(53.51% 0.1725 -0.0648)
OKLCH	oklch(53.51% 0.184 339.4)
XYZ	xyz(23.4201, 13.3256, 27.3199)
Luminance	0.1332 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD348F #34AD52

analogous

#8F34AD #AD348F #AD3453

triadic

#AD348F #8FAD34 #348FAD

tetradic

#AD348F #AD8F34 #34AD52 #3453AD

square

#AD348F #AD8F34 #34AD52 #3453AD

split-complementary

#AD348F #53AD34 #34AD8F

monochromatic

#4F1841 #7E2668 #AD348F #CB53AD #D982C4

Accessibility & contrast

On white

5.73

#AD348F on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.66

#AD348F on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD348F

5.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD348F	#FFFFFF	#000000	##FFFFFF
##AD348F	1.00	5.73	3.66	5.73
#FFFFFF	5.73	1.00	21.00	1.00
#000000	3.66	21.00	1.00	21.00
##FFFFFF	5.73	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3B5A92

Deuteranopia (green-blind)

#616D8C

Tritanopia (blue-blind)

#B7385D

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #ad348f;
/* rgb */ color: rgb(173, 52, 143);
/* oklch */ color: oklch(53.5% 0.184 339.4);

Tailwind

colors: {
  custom: {
    50: '#c976b0',
    500: '#ad348f',
    950: '#000000',
  },
}

SCSS

$custom: #ad348f;
$custom-light: #c976b0;
$custom-dark: #000000;

JSON

{
  "hex": "#ad348f",
  "rgb": {
    "r": 173,
    "g": 52,
    "b": 143
  },
  "hsl": {
    "h": 314.876,
    "s": 53.778,
    "l": 44.118
  },
  "oklch": {
    "l": 0.53508,
    "c": 0.18425,
    "h": 339.4
  },
  "luminance": 0.13323
}

Semantic roles & 50–950 ramp

primary

#AD348F

secondary

#7AC38C

accent

#DD6F4B

background

#FCF7FA

surface

#F9EEF4

border

#D2C9CE

text

#140910

muted

#827B7F

Preview Lab

Preview with #AD348F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →