#AD3482#AD3482

#AD3482 is a mid, vivid pink. Relative luminance 0.130; OKLCH L 52.9% C 0.176 H 345.2°. Best body text is #FFFFFF at 5.85:1 contrast (WCAG AA passes).

Color values

HEX	#AD3482
RGB	rgb(173, 52, 130)
HSL	hsl(321, 54%, 44%)
HSV	hsv(321, 70%, 68%)
CMYK	cmyk(0%, 69.9%, 24.9%, 32.2%)
CIE-LAB	lab(42.69, 56.27, -16.92)
CIE-LCH	lch(42.69, 58.76, 343.26°)
OKLab	oklab(52.92% 0.1701 -0.045)
OKLCH	oklch(52.92% 0.176 345.2)
XYZ	xyz(22.4917, 12.9542, 22.4307)
Luminance	0.1295 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3482 #34AD5F

analogous

#9C34AD #AD3482 #AD3446

triadic

#AD3482 #82AD34 #3482AD

tetradic

#AD3482 #AD9C34 #34AD5F #3446AD

square

#AD3482 #AD9C34 #34AD5F #3446AD

split-complementary

#AD3482 #46AD34 #34AD9C

monochromatic

#4F183B #7E265F #AD3482 #CB53A1 #D982BA

Accessibility & contrast

On white

5.85

#AD3482 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.59

#AD3482 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3482

5.85:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3482	#FFFFFF	#000000	##FFFFFF
##AD3482	1.00	5.85	3.59	5.85
#FFFFFF	5.85	1.00	21.00	1.00
#000000	3.59	21.00	1.00	21.00
##FFFFFF	5.85	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#425884

Deuteranopia (green-blind)

#666C7F

Tritanopia (blue-blind)

#B83256

Achromatopsia (no color)

#656565

Design tokens & code

CSS

--color: #ad3482;
/* rgb */ color: rgb(173, 52, 130);
/* oklch */ color: oklch(52.9% 0.176 345.2);

Tailwind

colors: {
  custom: {
    50: '#c975a6',
    500: '#ad3482',
    950: '#000000',
  },
}

SCSS

$custom: #ad3482;
$custom-light: #c975a6;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3482",
  "rgb": {
    "r": 173,
    "g": 52,
    "b": 130
  },
  "hsl": {
    "h": 321.322,
    "s": 53.778,
    "l": 44.118
  },
  "oklch": {
    "l": 0.52921,
    "c": 0.17589,
    "h": 345.2
  },
  "luminance": 0.12952
}

Semantic roles & 50–950 ramp

primary

#AD3482

secondary

#7AC394

accent

#DD7F4B

background

#FCF7FA

surface

#F9EDF4

border

#D2C8CE

text

#14090F

muted

#827B7F

Preview Lab

Preview with #AD3482

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →