#AD347D#AD347D

#AD347D is a mid, vivid pink. Relative luminance 0.128; OKLCH L 52.7% C 0.173 H 347.5°. Best body text is #FFFFFF at 5.89:1 contrast (WCAG AA passes).

Color values

HEX	#AD347D
RGB	rgb(173, 52, 125)
HSL	hsl(324, 54%, 44%)
HSV	hsv(324, 70%, 68%)
CMYK	cmyk(0%, 69.9%, 27.7%, 32.2%)
CIE-LAB	lab(42.50, 55.62, -14.16)
CIE-LCH	lch(42.50, 57.39, 345.72°)
OKLab	oklab(52.71% 0.1689 -0.0373)
OKLCH	oklch(52.71% 0.173 347.5)
XYZ	xyz(22.1642, 12.8233, 20.7060)
Luminance	0.1282 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD347D #34AD64

analogous

#A134AD #AD347D #AD3440

triadic

#AD347D #7DAD34 #347DAD

tetradic

#AD347D #ADA134 #34AD64 #3440AD

square

#AD347D #ADA134 #34AD64 #3440AD

split-complementary

#AD347D #40AD34 #34ADA1

monochromatic

#4F1839 #7E265B #AD347D #CB539C #D982B7

Accessibility & contrast

On white

5.89

#AD347D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.56

#AD347D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD347D

5.89:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD347D	#FFFFFF	#000000	##FFFFFF
##AD347D	1.00	5.89	3.56	5.89
#FFFFFF	5.89	1.00	21.00	1.00
#000000	3.56	21.00	1.00	21.00
##FFFFFF	5.89	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#44577F

Deuteranopia (green-blind)

#676C7A

Tritanopia (blue-blind)

#B93054

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #ad347d;
/* rgb */ color: rgb(173, 52, 125);
/* oklch */ color: oklch(52.7% 0.173 347.5);

Tailwind

colors: {
  custom: {
    50: '#c975a2',
    500: '#ad347d',
    950: '#000000',
  },
}

SCSS

$custom: #ad347d;
$custom-light: #c975a2;
$custom-dark: #000000;

JSON

{
  "hex": "#ad347d",
  "rgb": {
    "r": 173,
    "g": 52,
    "b": 125
  },
  "hsl": {
    "h": 323.802,
    "s": 53.778,
    "l": 44.118
  },
  "oklch": {
    "l": 0.52711,
    "c": 0.17297,
    "h": 347.5
  },
  "luminance": 0.12821
}

Semantic roles & 50–950 ramp

primary

#AD347D

secondary

#7AC397

accent

#DD854B

background

#FCF7FA

surface

#F9EDF3

border

#D2C8CD

text

#14090F

muted

#827B7F

Preview Lab

Preview with #AD347D

Body copy rendered with the generated semantic roles for this colour.

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